Hotel Online  Special Report
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TravelCLICK Selected by Dover Downs Hotel & Casino
For Complete Property Merchandising Solution  
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CHICAGO (April 16, 2007) � TravelCLICK Inc., a leading provider of hotel business process management (BPM) solutions, announced today that Dover Downs Hotel & Casino in Dover, DE has selected TravelCLICK to provide a suite of distribution and marketing solutions that together deliver a complete hotel merchandising solution, including reservations, market intelligence and eMarketing. Dover Downs Hotel & Casino is using the iHotelier central reservation system (CRS) as a merchandising platform for website reservations and connectivity to the Global Distribution Systems (GDS). The 232-room property also is using TravelCLICK�s market intelligence product, RateVIEW, to evaluate rates and occupancy levels of key competitors and implement strategies that increase bookings across electronic channels, and travel agent targeted advertising to ensure superior visibility on the GDS.

�TravelCLICK truly understands our mission to make the guest experience more enjoyable,� said George Fiorile, Vice President and General Manager at Dover Downs Hotel & Casino. �iHotelier�s user-friendly booking engine will allow us to promote the attributes of our venue as a Las Vegas alternative while enabling guests to create a customized stay based on their unique preferences. The system also will give us an opportunity to capture incremental revenue through advanced merchandising of packages and add-ons. The iHotelier platform, combined with travel agent marketing, will ensure we achieve steady reservation growth from both the Internet and the GDS.�

Dover Downs Hotel & Casino wanted a booking solution that would enable guests, including its Capital Club® members, to book online. The intuitive design of iHotelier�s award-winning booking engine provides a dynamic user-driven shopping and booking environment, enabling the property to display inventory and room rates in real time and offering a variety of features and functionality, including graphics capabilities, currency conversion, multi-language support, email marketing tools and extensive online reporting. iHotelier also provides seamless connectivity to the GDS and GDS-powered portals, allowing the hotel to control rates and availability, monitor performance and identify opportunities for growth.

Dover Downs Hotel & Casino also wanted to increase its share of business from travel agents and implemented TravelCLICK�s powerful electronic advertising to target agents at the point of sale, when decisions are being made through the GDS. RateVIEW, TravelCLICK�s robust market intelligence tool, enables the hotel to obtain a forward-looking snapshot of rates and availability from more than 130 major travel websites, brand sites and the GDS. Its user-friendly reports identify discrepancies, highlight pricing opportunities and allow for automatic measurement of best rate guarantees.

�Dover Downs Hotel & Casino understands the value of a �total solution� approach to distribution and marketing,� said Christopher Rockett, Executive Vice President � Americas at TravelCLICK. �The combined power of our state-of-the-art distribution engine, market intelligence and travel agent advertising will help the hotel drive demand, gain a competitive edge and derive higher net revenues. Our solutions also will enable Dover Downs to manage day-to-day operations more efficiently and realize its full market share potential.�

Dover Downs Hotel & Casino is a complete entertainment destination, featuring a 100 percent smoke-free 97,000-square-foot casino, five restaurants, and lounges that showcase live weekend entertainment. In June, the casino will begin a $52 million expansion to add 70,000 square feet, a new gaming floor with room for 500 additional slot machines, retail space, three new restaurants, and the Dover Downs Hotel & Casino Fire and Ice Lounge � an upscale nightclub with seating for 200 guests. A beautiful AAA four-diamond hotel adjoins the casino with 232 guest rooms and suites, lobby bar, and exercise facility with indoor pool. The property hosts live harness racing November through April, offers simulcast horse racing year-round and showcases Las Vegas style entertainment, including comedy acts at Christina�s Comedy Zone and live concerts by such well-known performers as Gladys Knight, Diamond Rio, Bill Cosby and Smokey Robinson. Dover Downs Hotel & Casino can accommodate almost any size meeting or convention with six corporate meeting rooms, three hospitality suites and an 18,000-square-foot multi-purpose ballroom. An expansion later this year will add a 6,000-square-foot spa and 268 rooms, including 11 luxury spa suites that will complement the property�s new Virtual Dealer Blackjack, Three Card Poker and Baccarat.

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About TravelCLICK, Inc.
TravelCLICK (www.travelclick.net) is the leading provider of hotel business process management (BPM) solutions that drive long-term profitability. TravelCLICK helps hotels maximize asset ROI by combining innovative market analysis and proven industry best practices with advanced technology to develop and implement high-return strategies. The company offers a full set of solutions including reservations and distribution management, market intelligence-based decision support, and marketing services. Serving the hospitality industry since 1996 and headquartered in the Chicago area, TravelCLICK has more than 12,000 customers in 140 countries.

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Contact:

TravelCLICK
Katrina Pruitt-Andrews 
410.257.9154 
[email protected]
 

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Also See: TravelCLICK's iStay Booking Engine Again Named Best Web Interactive Application for Hotel and Lodging Industry; Innovative Merchandising Platform Wins Prestigious Web Marketing Association Award / March 2007
TravelCLICK Selected by Exel Inns of America For Comprehensive Central Reservation System Solution; Regional Chain Switches to iHotelier CRS at 22 Properties Across Six States / March 2007
TravelCLICK Introduces First Graphical Ads Influencing Travel Agents at GDS Point of Sale; Graphical PromoSpots Combine Powerful, Targeted GDS Search With Rich Graphical Content to Drive Higher GDS Conversion, Increase Agent Bookings / March 2007
TravelCLICK Selected by Austria Hotels International For GDS Connectivity, Market Intelligence; Boutique Hotel Group Grows Share Using iHotelier CRS, Rate Shopping, Travel Agent Advertising / March 2007
The Bowery Hotel in New York Selects TravelCLICK For Robust Central Reservations Solution; BD Hotels' Newest Property Implements iHotelier CRS to Build Brand Identity Online, Drive Reservations / February 2007
Innisbrook Resort and Golf Club Drops Brand Flag, Creates Own Brand with TravelCLICK; Premier Florida Destination Resort Selects iHotelier CRS for Website, GDS Connectivity / February 2007
TravelCLICK Converts Mobil Five-Star, AAA Five Diamond Woodlands Resort & Inn to iHotelier CRS; Premier Luxury Hotel Selects TravelCLICK to Build Brand Identity and Drive Reservations / January 2007
Hotel Pennsylvania Named 2006 eMarketer of the Year by TravelCLICK and HSMAI; New York City Landmark Hotel Recognized at 50th Annual Adrian Awards Gala / January 2007
TravelCLICK Selected by Colonial Williamsburg For Integrated Distribution and Marketing Solution; World's Largest Living Museum Implements iHotelier CRS, Market Intelligence / January 2007
More Hotels Switch to iHotelier by TravelCLICK For Reliability and Brand-Building Capability; Award-Winning Merchandising Capabilities and Ease of Migration Also Cited by Customers / January 2007
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Worldwide Electronic Hotel Revenue Up 14.7 Percent in Q3 2006; TravelCLICK eMonitor Shows Increases in Both ADR and Room Nights Booked / December 2006
TravelCLICK Helps Move Broughton Hospitality Group Ahead of the Competition; Boutique Hospitality Management Company Uses iHotelier CRS, Market Intelligence To Build Brand Value Across Properties / December 2006
Major Chains Report Continued Double-Digit Internet Growth With 25 Percent Increase in Q3; GDS Continues Steady Source of CRO Bookings at 35 Percent / December 2006
Sacher Hotels to Build Brand with Integrated Distribution and Marketing from TravelCLICK; World-Famous Austrian Hotels Leave Major Representation Firm to Create Own Identity With the iHotelier Solution / November 2006
TravelCLICK Continues Global Expansion, Opens Regional Office in United Arab Emirates; New Dubai Location Will Serve Growing / November 2006
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TravelCLICK and Discover the World Marketing Team To Deliver Enhanced Sales Representation for Hoteliers / October 2006
TravelCLICK Selected by Dedeman Hotels & Resorts International for Central Reservation System Solution / October 2006
The Award-Winning Lodge at Torrey Pines Leaves Major Brand, Selects TravelCLICK to Control Identity and Optimize Distribution / October 2006
Worldwide Electronic Hotel Revenue Up 13.7 Percent in Q2 2006; TravelCLICK eMonitor Indicates Healthy Industry Growth with Rise in Room Nights Booked and ADR / September 2006
Spain-based Silken Hotels Group Renews Distribution Partnership With TravelCLICK / September 2006
Spain-based AC Hotels Renews With TravelCLICK for iHotelier Web Booking Engine / September 2006
TravelCLICK Selected by The Hotel Windsor in Melbourne for Integrated Distribution and Marketing Solution; Total solution - featuring iHotelier advanced central reservations and web booking engine - provides revenue delivery platform / Augusts 2006
Aqua Hotels and Resorts Selects TravelCLICK for Integrated Hotel Distribution and Marketing Solution / July 2006
Boar�s Head Inn Selects TravelCLICK for Web Booking Engine and GDS Connectivity/ July 2006
Travelport and TravelCLICK Announce Restructured and Expanded Media and Business Intelligence Partnership / June 2006
TravelCLICK Introduces Powerful New Rate Recommendation Tool, RateADVISOR; Created in partnership with IDeaS, RateADVISOR is the industry's first rate recommendation tool within a rate shopping solution / June 2006
TravelCLICK Introduces iStay Booking Engine to Revolutionize How Hotel Guests Book Online; iStay gives shoppers control of the shopping experience and provides superior merchandising that drives incremental revenue / June 2006
TravelCLICK Announces Next-Generation Hotel Internet Advertising Capabilities; Interactive technology drives qualified demand, maximizing campaign performance through advanced keyword optimization with enhanced direct revenue tracking / June 2006
The West Paces Hotel Group Selects TravelCLICK�s Integrated Distribution Solution Featuring iHotelier Central Reservation System / June 2006
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Hampshire Hospitality & Leisure Selects TravelCLICK for Web Booking Engine and GDS Connectivity / May 2006
The House of Blues Hotel Turns to TravelCLICK iHotelier CRS for Fast Implementation and Impressive Results/ May 2006
First Quarter Worldwide Hotel Revenue Up 12.9% from Electronic Channels According to TravelCLICK /May 2006
TravelCLICK Reports Fourth Quarter Worldwide Hotel Revenue from Electronic Channels Up 10.9% / April 2006
TravelCLICK iHotelier Selected by Hotel Arena for Central Reservation System Solution / April 2006
Luxury Resort Achieves Dramatic Results with Integrated Distribution Solution from TravelCLICK; Case Study: Kapalua Villas Increases Website Bookings and Web ADR / April 2006
TravelCLICK iHotelier Selected by CHIP Hospitality for Central Reservation System Solution / April 2006
Web Marketing Association Awards TravelCLICK iHotelier Website Booking Engine with 2006 Best Interactive Application for Hotel and Lodging Industry / April 2006
Major Hotel Chains Grow Internet Reservations 26.8 Percent in 2005 / March 2006
TravelCLICK Names David Marshall Chief Architect; Industry Veteran to Advance TravelCLICK�s Hotel Revenue Delivery Platform / March 2006
The Ritz London Selects TravelCLICK iHotelier as Its Central Reservations System; Website Booking Revenues Up 44% / March 2006
TravelCLICK Showcases Integrated Distribution Solutions for Hotels at ITB Berlin; International Casinos and European Estates Alike Choose the iHotelier CRS / March 2006
Travelocity and TravelCLICK Collaborate to Provide Data for Rate Shopping Tool / February 2006
Shutters on the Beach and Hotel Casa del Mar Select TravelCLICK�s iHotelier CRS for Enhanced Website Booking Solution; Cutting-Edge Booking Engine Complements Website Branding, Increases Online Revenue and Enhances the Guest Experience for Luxury Independent Hotels / February 2006
Best Western International Partners With TravelCLICK; Hotel Chain Endorses TravelCLICK�s Hotel Solutions including Competitive Intelligence, Travel Agent Media and Preferred Placement Products / February 2006
TravelCLICK Launches International Call Center Supporting iHotelier CRS Customers Worldwide / January 2006
Ireland�s Carton House Selects TravelCLICK for Central Reservation System Solution / January 2006
TravelCLICK�s iHotelier Selected by The Island Hotel Newport Beach for Central Reservation System Solution / December 2005
TravelCLICK Distribution Management Solution Supports Multiple Pricing Layers Across Major Distribution Models / December 2005
Sabre Travel Network and TravelCLICK Launch Enhancement to Hotel Spotlight; New Precision Path Analytical Tool Now Available / November 2005
TravelCLICK Acquires Vantis International Corporation; Vantis Customers Gain a Full Range of Revenue-Building Reservations and Decision-Support Solutions / October 2005
TravelCLICK, Amadeus, Galileo, Sabre and Worldspan Join Efforts to Help Hurricane and Earthquake Victims / October 2005
TravelCLICK Announces Call For Entries for The 2005 E-Marketer of the Year Awards / September 2005
TravelCLICK Names New CFO and CIO / September 2005
BTG-Jianguo Hotels and Resorts Selects TravelCLICK�s iHotelier Central Reservation System / August 2005
Wynn Las Vegas, Chicago Convention and Tourism Bureau Select TravelCLICK�s iHotelier CRS Platform / June 2005
TravelCLICK Names Robert Post as President and Chief Executive Officer / May 2005
Accor North America Hotels Selects TravelCLICK�s ChannelManager / April 2005
Major Hotel Chains Grow Internet Reservations Over 22% in 2004; Brand Websites Increase Volume of Reservations Over 31% / April 2005 
Major Hotel Chains Grew Internet Reservations by 24% 2004 YTD; TravelCLICK Reports eTRAK Results from 30 Leading Brands / January 2005
TravelCLICK Expands Commitment to iHotelier / August 2004

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