Hotel Online  Special Report


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SynXis Generates Over $2 billion in Revenue for Hotels in
2006 While Adding Thousands of New Customers
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Plans for 2007 include new product releases and a major investment
in infrastructure to prepare for the continued growth
in customers and transactions
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SOUTHLAKE, Texas, 19 January � SynXis generated more than $2 billion in revenue for their hotel customers in 2006 and processed the highest number of transactions in its history.  SynXis, the Sabre Holdings (NYSE:TSG) business that provides reservation management, distribution and technology services for hotels around the world, continues to attract new customers at a record pace with their RedX� Distribution Management System and the revenue generating services used by 8,400 hotels.

Contributing to this tremendous growth is SynXis� ability to provide easy and seamless migrations and create instant success stories.  SynXis has been able to grow quickly as the majority of their sales in 2006 came from multi-property deals with small and mid-sized chains such as Orient-Express Hotels with 35 properties, Executive Hotels & Resorts with 14 and The Peninsula Hotels with 7.

�We recently switched to SynXis for the superior technology of their products.  The migration to RedX was seamless and SynXis was able to improve upon our current property information to make our hotels more marketable in the different channels,� commented Hanif Mawji, Chief Financial Officer of Executive Hotels & Resorts.  �We were particularly impressed with their responsiveness during the transition process.�

�SynXis listens and works with their customers on continually enhancing their system,� said Michael Sherwood, Vice President of Revenue Management for Larkspur Hospitality which owns and operates 20 properties in California and the Pacific Northwest.  �RedX is easy and flexible and allows us to set a variety of rate and inventory restrictions resulting in an increase of market share year over year.� 

With no end to the growth in sight, SynXis is making a major investment in its infrastructure to handle the increased load on their system with $8 million planned to be spent in 2007.  SynXis also has the most aggressive development schedule of any CRS provider having had 12 major releases in the past 2 years, with 4 more planned releases in 2007 guaranteeing their users are receiving innovative products at a fast pace.  Plans for 2007 include:

  • A new, fast, flexible AJAX-based website booking engine that has been developed based on extensive market research and usability studies
  • A growing list of Channel ConnectSM interfaces including a direct connect to Travelocity
  • New Call Centers in Europe and Asia (in addition to the existing centers in North and South America)
  • Increased functionality on Property ConnectSM with 2-way PMS interfaces providing reservation and profile synchronization and a true single source of inventory
�The ability for us to win so many new customers at this stage in our company�s cycle speaks volumes of our people, our products and our combination of innovation and stability,� comments Scott Alvis, President and General Manager of SynXis.  �2006 was a tremendous year and we are looking forward to building on that momentum in 2007.�  

About SynXis® 

SynXis, a Sabre Holdings company, enables hotels to maximize revenue and reduce costs through innovative, market-driven technology combined with outstanding customized support. The RedX� Distribution Management System, at the solution's core, empowers hotel operators to consolidate and manage hotel inventory from all sources -- seamless GDS connectivity, popular Internet travel sites, private-label central reservations systems, and full-service hotel Web sites. It also helps hotels build revenue by enabling them to independently manage each distribution channel from one easy-to-use control center.  SynXis operates full-service call centers in North and South America offering private label reservation services to hotels around the world.   SynXis is the technology source for more than 8,400 hotels, bed and breakfasts, resorts, and destinations, including, Harrah's, Interstate Hotels & Resorts, Millenium & Copthorne, Destination Hotels & Resorts, and Jumeirah Hotels. 

SynXis' corporate headquarters is in Southlake, Texas, with offices in Denver, Boston, Amsterdam, and Montevideo. For more information on SynXis and its products, please call +1-682-606-4000, e-mail [email protected], or visit our Web site at www.synxis.com.

About Sabre Holdings Corporation

Sabre Holdings connects people with the world�s greatest travel possibilities by retailing travel products and providing distribution and technology solutions for the travel industry. Sabre Holdings supports travelers, travel agents, corporations, government agencies and travel suppliers through its companies: Travelocity, Sabre Travel Network and Sabre Airline Solutions. Headquartered in Southlake, Texas, the company has approximately 9,000 employees in 45 countries. Full year 2005 revenues totaled $2.5 billion. Sabre Holdings, an S&P 500 company, is traded on the New York Stock Exchange under the symbol TSG. More information is available at http://www.sabre-holdings.com.

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Contact:

Carol C. Levitt
[email protected]
Tel: 301-960-4428

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Also See SynXis Chosen by Orient-Express Hotels for Distribution Services; Worldwide Luxury Hotel Company Switches their 35 Properties to the RedX� Distribution Management System / January 2007
Executive Hotels & Resorts Selects SynXis As their Distribution Partner; Private Label Chain Code EI switches their 14 properties to RedX� and gains the benefit of added technology and services / December 2006
SynXis Generates Over $2 Billion in Revenue for Hotels in 2006 While Growing to 8,400 Properties on their Systems; Record sales and new products and services fuel enormous growth for the leading CRS Provider / December 2006
SynXis Adds HotelReservations.travel to the Channel Connect SM Distribution Channel; European Travel Site gives RedX� properties exposure to travelers worldwide / October 2006
SynXis Chosen by Select Marketing Hotels to Represent the SQ Chain Code for their Portfolio of 200 Properties; Worldwide Hotel Marketing Company Switches to the RedX� Distribution Management System to Consolidate all Booking Channels / October 2006
Rosewood Hotels & Resorts Expands Relationship with SynXis to include Call Center Services; Luxury hotel group takes advantage of the SynXis private-label voice services in South America to drive distribution for their properties around the world / September 2006
Sage Hospitality Resources Moves All Independent Properties to SynXis; Leading Management Company utilizes the RedX Distribution Management System to offer Full Distribution and Revenue Management capabilities to their portfolio / July 2006
SynXis Offers Online Activity Scheduling with Nirvana Technology; SynXis and Nirvana booking engines connect to form real-time scheduling system / June 2006
SynXis to Unveil a Major Upgrade to the RedX Distribution Management System at HITEC; Release continues a year of tremendous growth in customers and offerings / June 2006
SynXis Announces New Enhanced Revenue Management Services; Furthers customer ability to drive distribution via the RedX System / June 2006
SynXis Answers the Hospitality Industry's Interface Needs with RedX� / June 2006
SynXis Makes Executive Appointments with Two Industry Veterans; Kim Tisdale and Laura Brouk join SynXis to address customer needs and rapid growth / May 2006
SynXis Launches Their Own Call Centers in North and South America / May 2006
SynXis Adds Hong Kong Disneyland to the RedX�Distribution Management System / April 2006
Champagne On Ice & Online, as Von Essen Combines Tradition with Technology Using the SynXis RedX� Distribution Management System / April 2006
Groople and SynXis Announce Direct Connectivity for Group Travel / March 2006
The Peninsula Hotels Implement New Chain (PN) Code with SynXis / February 2006
Sceptre Hospitality Switches to SynXis to Drive Their Distribution / December 2005
SynXis Adds Live Tee Time Golf Packaging Capability through GolfHero Agreement / November 2005
SynXis Appoints Industry Veteran as Vice President of Sales / November 2005
SynXis Partners with Disneyland; Disneyland Resort will use the RedX� Distribution Management System for GDS and IDS Connectivity / October 2005
Millennium & Copthorne Hotels to Switch to SynXis / June 2005
SynXis and E-site Marketing Establish New Marketing Relationship / June 2005
SynXis RedX Distribution Management System Gains Momentum and Customer Approval / June 2005
SynXis Reaches 7,000 Properties on its Reservation & Distribution Management System / June 2005
Larkspur Hospitality Selects SynXis Distribution Management Products and Services / May 2005
KSL Resorts Switches to SynXis Distribution Technology/ January 2005
The HIP Palms Casino Resort in Las Vegas Switches to SynXis for Distribution Management Services and Technology / December 2004
The SynXis Dashboard Is Selected by The Fitzpatrick Hotel Group to Enable Quick and Efficient Revenue Management / September 2004
Magnolia Hotels Choose Synxis for New Chain Code (MG) Launch / September 2004
SynXis Debuts its Next Generation Reservation System at HITEC 2004 in Dallas; Web-based, modular system includes a first-of-its-kind Dashboard / June 2004
SynXis Enhances its Commitment to Account & Revenue Management Services with New Hires Worldwide / June 2004
SynXis Chosen by Industry Veteran; Sheri Bender to Join Strong Sales Team at SynXis / May 2004
Empire Hotel Group Selects SynXis Services and Technology to Increase Reservations at their New York Properties / April 2004
Sonesta Chooses SynXis As its Full Reservation Management and Distribution Partner / February 2004
JRK Hosptiality Group Adds Two New York Properties to the SynXis Reservation Management System / February 2004
SynXis and hubX Announce Merger of Companies and Technology / January 2004
SynXis® and IDeaS Announce a New Way to Optimize Revenue Across All Distribution Channels / November 2003
Affinia Hotel Group to Increase Revenue Through SynXis' IDS Connectivity / October 2003
The Venetian Resort-Hotel-Casino Extends its Partnership with SynXis for an Unprecedented Five Years / September 2003
SynXis Strengthens Global Presence with the Addition of More than 900 Hotels in Europe and Asia / September 2003
Hotel Bookings On the Rise? Synxis Generates One Billion Dollars in Revenue for Their Hotels in the First Half of 2003 / July 2003
The SynXis Web-Native Call Center Solution, Voice Agent®, Gains Popularity Around the World / July 2003
New England Innkeepers Association Selects the Synxis Booking Engine / June 2003
Industry Veteran Kathy Kettle to Lead the Synxis® Sales Team / May 2003
Continued Growth at Synxis® Fuels Personnel Changes / April 2003
Destination Hotels & Resorts Hits Record GDS Transactions After Switching to Synxis / February 2003
SynXis Names Starwood Veteran as COO and Vice President of Marketing and Sales / January 2003
SynXis® Appoints Two Industry Veterans to Board of Directors; John Russell and Larry Hough / November 2002
SynXis® Announces System Enhancements at HITEC New Features Allow Hotels to Strengthen Relationships with Travel Agents / June 2002
The Aladdin Resort & Casino Selects SynXis Agent® to Increase GDS Functionality and Web Site Bookings / April 2002 
SynXis Agent® Increases Design Hotels' Reservations 30 Percent / March 2002 
SynXis Corporation Promotes Three Company Officers in Preparation for Further International and Domestic Growth / March 2002
Reservations Grow at McIntosh Inns with Synxis Book-A-Rez and GDS Connectivity / March 2002
SynXis Provides Internet - Base Hotel Reservation Management and Distribution to MeriStar Hotels & Resorts / Feb 2001 
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