Hotel Online  Special Report

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LodgeNet’s Hotel SportsNetSM Service Coming Up Huge
For Hoteliers and Their Guests
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Service To Reach More Than 1.5 Million Potential Viewers
By Year’s End with Daily Subscription Professional and
Major College Sports Programming 
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SIOUX FALLS, SD, November 13, 2006 – LodgeNet Entertainment Corporation (NASDAQ: LNET), the world leader in interactive TV and broadband solutions to hotels throughout the United States and Canada, announced today that in response to high demand for its industry first Hotel SportsNetSM service, the company has undertaken a focused effort to make the service available to more than 1.5 million guests in approximately 76,000 hotel rooms by the end of this year.  

Introduced by LodgeNet in 2003, Hotel SportsNet offers nationally branded sports programming to hotel guest rooms on a daily subscription basis. Through a combination of patent pending technology and ground-breaking licensing agreements, guests in rooms served by Hotel SportsNet can currently order access to NFL SUNDAY TICKETTM, NBA LEAGUE PASS, NHL® CENTER ICE®, ESPN GamePlan (major college football), and ESPN FULL COURT (major college basketball) – representing more than 110 games in the past week alone – plus College Sports TV (CSTV), a 24-hour premium satellite channel. MLB EXTRA INNINGS SM will be awaiting travelers when the 2007 Major League Baseball season gets under way. 
 
“Our guests are raving about Hotel SportsNet,” said Lane Hospitality’s Corporate Controller, Bryon Crowley. “Lane Hospitality operates mostly business properties, and we are finding that many of our guests want to relax after work by following their favorite teams. It has proven so popular that we expect to add it to many more properties during the next three months.” 

LodgeNet’s advanced, menu-driven channel guide allows guest to seamlessly “channel surf” among all the available games in a given league’s programming package for the day. This is a familiar protocol for guests who subscribe to sports packages at home, and a great experience for viewers who may be enjoying a sports package for the first time.

“We have found Hotel SportsNet to be very popular with avid followers of particular teams as well as more casual fans and fantasy league players who want to track several games at once,” said Steven D. Truckenmiller, Senior Vice President Programming & Content Management for LodgeNet. “SportsNet gives guests the games they want to see and provides hotel operators with a new service to boost incremental revenues, not only from daily subscription sales but also things like room service orders. Hotel SportsNet is also proving to be a competitive advantage in winning group bookings from fan clubs and other organizations. It is a win-win for our client hotels and their guests.”

About LodgeNet
 
LodgeNet Entertainment Corporation (www.lodgenet.com) is the world leader in interactive TV and broadband solutions to hotels throughout the United States and Canada as well as select international markets. These services include on-demand movies, on-demand games, music and music videos, subscription sports programming and television on-demand programming, as well as high-speed Internet access, all designed to serve the needs of the lodging industry and the traveling public. LodgeNet provides service to more than one million interactive hotel rooms representing more than 6,000 hotel properties worldwide. LodgeNet estimates that during 2005 approximately 300 million domestic and international travelers had access to LodgeNet’s interactive television systems. In addition, LodgeNet is a leading innovator in the delivery of on-demand patient education, information and entertainment to healthcare facilities. LodgeNet is listed on NASDAQ and trades under the symbol LNET.

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Contact:

Ann Parker
Director of Corporate Communications
605-988-1000
LodgeNet Entertainment Corp 
communications@lodgenet.com
www.lodgenet.com


 
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Also See: LodgeNet, Petters Hospitality Partnering to Enable the Delivery of HDTV Programming to Hotel Guest Rooms / November 2006
LodgeNet Facilitating the Move to HDTV as Interest, Implementation Increase Among Leading Hotels; Easy HD Program Brings All Components Together To Manage The HDTV Transition, Help Maximize ROI And Deliver A Superior In-Room Experience / June 2006
Lodgenet Connecting Guests with New In-Room Solutions for Entertainment, Information and Productivity; Company Goes Live With Entertainment 2GoSM Content Download Service / June 2006
Lodgenet Reports on Successes in High-Speed Internet Access; Company Receives Highest Satisfaction Ranking Among Major HSIA Providers / June 2006
Hotel HDTV: The Picture is Getting Clearer / June 2006
HDTV Installations Accelerate as Hotel Operators Look To Current Needs, Future Opportunities; LodgeNet Customers Say HDTV Is Differentiating The Guest Experience / May 2006
The Iroquois New York Installs SIGNETURE TV-HDSM from LodgeNet to Deliver Full Range Of HDTV Content, Including Current Release Video-On-Demand Movies / April 2006
LodgeNet, Lions Gate to Heat Up Cold Nights with First-run, High-Definition Movies in Hotel Guest Rooms / December 2005
Pinehurst Resort Sporting World-Class Digital TV; Leading Digital Services Provider Tapped To Provide Wide Range of In-Room Content And Services For Discriminating Guests At Premier North Carolina Golf Resort / December 2005
Lodgenet, Paramount Pictures Sign Landmark Agreement for High-Definition Movies On-Demand / October 2005
New Lodgenet Agreements to Bring Digitally Delivered Widescreen Movies Plus High-Definition Video-On-Demand and Satellite Programming Through SIGNETURE HDTV SM Systems / June 2005
SIGNETURE HDTVSM Systems 'Wow'ing Guests in Chicago and LA / June 2005
Lodgenet LG Electronics to Deliver Industry's Most Complete HDTV Solution for Hotel Guest Rooms / May 2005
Lodgenet, HBO Sign Industry-First Agreement for HBO HD; Only Hotels With SIGNETURE HDTV Systems Will Offer a High-Definition Television Experience for Blockbuster Movies and Original Features from HBO HD / May 2005
Industry-First Subscription Sports Programming Comes To Guest Room TVs; NBA League Pass And Other Daily Subscription Packages Expected To Increase Hoteliers’ RevPAR And Traveler Satisfaction / March 2005
Savvy Hoteliers Can Leverage Guest In-Room Viewing Trends To Drive Revenues, Repeat Business / January 2005
Hotel del Coronado Taps LodgeNet for Single Source Solution / December 2004
HDTV In The Guest Room: How To Enter The New World Of Digital TV With Confidence / September 2004
Radisson Encore Hotel Serves Up Customized In-room Service: Laptop, TV Internet for Corporate Travelers, TV Wedding Highlights for Leisure Guests / August 2004
LG Electronics And LodgeNet Develop First HDTV Satellite Programming Solution For Hotels / June 2004
Lodgenet Announces Major Milestones; More Than One Million Rooms Served Overall, Nearly Half Of Company's Interactive Room Base Now Digital, On-Screen Controls Enhancing Entertainment In 435,000 Guest Rooms, Digital Control Rights Secured From All Major Studios / June 2004
Doubletree Novi Doubles In-Room Entertainment Revenue, Enhances Guest Service With Interactive TV Upgrade / May 2004
IT Security: Pebble Beach Company Powers Toward a Perfect 10; Parent Company Of Three-Time Conde Naste Winner Uses Advanced Security Tools For High-Speed Internet Access / April 2004


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