Hotel Online  Special Report

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MeetingBroker Recognized in 2006 EIBTM
World Wide Technology Watch

Portsmouth, NH,  November 7, 2006 — MeetingBrokerSM, by Newmarket International, Inc., was named a finalist for global technology innovation in the 2006 EIBTM World Wide Technology Watch (WWTW) competition, held in London on September 5, 2006. 
MeetingBroker is a web based information service that processes electronic requests for proposals (RFPs) sent by meeting planners and provides hospitality professionals the online tools to respond more quickly to them. 

WWTW is an exciting EIBTM initiative to identify the most innovative technology developments for the meetings and incentives industry.  WWTW scores applicants on three key areas: innovation and uniqueness, impact on the meeting industry, and completeness of the concept. There were 27 applicants in the 2006 World Wide Technology Watch, and MeetingBroker was among the five honored out of this field. 

Hotels are often overwhelmed with the volume of leads coming through multiple distribution channels. Many of these leads go unanswered or are responded to after the business has been awarded. MeetingBroker automatically assigns and processes leads and assures consistent responses to meeting planners across sales channels.

Corbin Ball, chair of the WWTW judging committee, commented, “MeetingBroker has standardized leads in a novel way that improves the hotel sales and sourcing process. When planners and suppliers can be on the same page electronically, very significant efficiencies will result.” 

Newmarket International has deployed MeetingBroker to over 2,100 hotels worldwide. 

EIBTM

EIBTM is the annual global exhibition for the incentive, business travel and meetings industry. With over 6,000 visitors, hosted buyers and press, it takes place from 28-30 November 2006 in Barcelona (www.eibtm.com). The WWTW 2006 Award will be presented and the finalists acknowledged on Wednesday 29 November.

The WWTW Judging Committee

  • Chair: Corbin Ball, President of Corbin Ball Associates (www.corbinball.com)
  • Martin Sirk, Executive Director, International Congress and Convention Association (ICCA) (www.iccaworld.com)
  • Charles Robinson, former Executive Director, Incentive Travel & Meetings Association (ITMA)
  • Paul Hussey, Principal, Olive 360° (http://www.olive360.com)
  • Didier Scaillet, Director for European Operations, MPI (www.mpiweb.org)
About Newmarket International
Newmarket International, Inc. (www.newmarketinc.com) is the leader in delivering sales, group catering and banquet software solutions to the global hospitality and entertainment industries.  Newmarket International’s suite of business solutions can be found in hotels, casinos, restaurants, visitor bureaus, meeting arenas and convention centers throughout the world.  Newmarket International has over 70,000 users worldwide, with over 7,400 installations in 92 countries. Newmarket International is headquartered in Portsmouth, New Hampshire, with international offices in Barcelona, London, Shanghai, Singapore and Sydney.

Newmarket is the registered trademark of Newmarket International, Inc.   MeetingBroker is a service mark of Newmarket International, Inc.


 
 
Contact:

Traci Gere
Director of Marketing
Newmarket International, Inc
Tgere@newmarketinc.com
(603) 436-7500
Direct: (603) 427-5808: 
www.newmarketinc.com

Press Contact: 
Julie Keyser-Squires, APR
Softscribe Inc.
Julie@softscribeinc.com
(404) 256-5512
www.softscribeinc.com

Also See: Starwood Atlanta Cluster Converts 312% More Business With Cross-Property Lead Sharing Solution; Achieves 42% Revenue Gain, 18-Month ROI on Technology Investment / June 2004
Dolce International Rides Trend of Increased Group Business Leads From Internet Channels; Global Leader in Conference Destinations Shares Leads via Network Technology, Web Connectivity; Group Leads Increase 10%, Definite Bookings Up 5% Over Last Year / May 2004
Meeting Planners Expand Internet Use in 2004, Web-Channel Group Business Increases 428% in 2003 / April 2004

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