World Wide Technology Watch
|Portsmouth, NH, November 7, 2006 — MeetingBrokerSM,
International, Inc., was named a finalist for global technology innovation
in the 2006 EIBTM World Wide Technology Watch (WWTW) competition, held
in London on September 5, 2006.
MeetingBroker is a web based information service that processes electronic requests for proposals (RFPs) sent by meeting planners and provides hospitality professionals the online tools to respond more quickly to them.
WWTW is an exciting EIBTM initiative to identify the most innovative technology developments for the meetings and incentives industry. WWTW scores applicants on three key areas: innovation and uniqueness, impact on the meeting industry, and completeness of the concept. There were 27 applicants in the 2006 World Wide Technology Watch, and MeetingBroker was among the five honored out of this field.
Hotels are often overwhelmed with the volume of leads coming through multiple distribution channels. Many of these leads go unanswered or are responded to after the business has been awarded. MeetingBroker automatically assigns and processes leads and assures consistent responses to meeting planners across sales channels.
Corbin Ball, chair of the WWTW judging committee, commented, “MeetingBroker has standardized leads in a novel way that improves the hotel sales and sourcing process. When planners and suppliers can be on the same page electronically, very significant efficiencies will result.”
Newmarket International has deployed MeetingBroker to over 2,100 hotels worldwide.
EIBTM is the annual global exhibition for the incentive, business travel and meetings industry. With over 6,000 visitors, hosted buyers and press, it takes place from 28-30 November 2006 in Barcelona (www.eibtm.com). The WWTW 2006 Award will be presented and the finalists acknowledged on Wednesday 29 November.
The WWTW Judging Committee
Newmarket International, Inc. (www.newmarketinc.com) is the leader in delivering sales, group catering and banquet software solutions to the global hospitality and entertainment industries. Newmarket International’s suite of business solutions can be found in hotels, casinos, restaurants, visitor bureaus, meeting arenas and convention centers throughout the world. Newmarket International has over 70,000 users worldwide, with over 7,400 installations in 92 countries. Newmarket International is headquartered in Portsmouth, New Hampshire, with international offices in Barcelona, London, Shanghai, Singapore and Sydney.
Newmarket is the registered trademark of Newmarket International, Inc. MeetingBroker is a service mark of Newmarket International, Inc.
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