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 Fairmont Appoints Jon Mamela, Director, Product and Service Strategy
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TORONTO, October 31, 2006 - With a long history of delivering luxury experiences in unparalleled locations throughout the world, Fairmont Hotels & Resorts has always strived to anticipate and adapt to the ever-evolving needs of travelers.  Taking a proactive approach to this infinite quest, Fairmont has appointed Jon Mamela to the newly minted position of director, product and service strategy.

In this new role, Mamela will be called upon to research and examine information relating to product and service trends within the hospitality industry, utilize consumer insight to spearhead the companyís guest product and service development, and further grow Fairmontís customer segmentation strategies.

ďWith greater access to information and experiences to draw upon, the expectations of affluent travelers are higher than theyíve ever been,Ē says Jeff Senior, Fairmontís senior vice president, marketing & sales.  ďWhether itís the latest technology craze or next ground-breaking trend like spas were a few years back, we hope Jonís new position will assist us in identifying and anticipating new services and innovative products which in turn will provide our guests with a more meaningful and personal stay; true to the destination and consistent with our brand.Ē

Prior to this appointment, Mamela served as Fairmontís director of relationship management and was responsible for overseeing the brandís guest recognition program Fairmont Presidentís Club (FPC). During his tenure, the program experienced exceptional growth with membership enjoying a yearly increase of 30% or more. Furthermore, he was instrumental in defining the program as a loyalty driver by providing FPC members with access to benefits like free use of TaylorMade golf clubs, complimentary Internet access and Great Escapes; a program element providing exclusive vacation experiences to the upper echelon of the programís membership.

Mamela holds his Bachelor of Science Chemistry Degree from Bethany College in West Virginia and a MBA from Miami University.

Featuring a collection of fabled castles, secluded lodges, storied meeting places and modern retreats, Fairmont Hotels & Resorts opens the doors to some of the world's most celebrated addresses. With locations throughout ten countries, our 50 distinctive hotels - including The Fairmont San Francisco, The Fairmont Banff Springs and London's Savoy - promise travelers rich experiences and lasting memories in unparalleled settings. Committed to growing its portfolio of world-class hotels, Fairmont will soon reflag four hotels in Kenya and anticipates the 2007 re-opening of New York's famed Plaza Hotel.  Future Fairmont Hotels & Resorts also include locations in Cairo, Abu Dhabi, Vancouver and South Africa.  Fairmont Raffles Holdings International owns and operates over 120 hotels worldwide under the Fairmont, Raffles, Swissôtel and Delta brands, as well as vacation ownership properties managed by Fairmont Heritage Place. 

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Contact:

Mike Taylor
Manager, Public Relations
Fairmont Hotels & Resorts
P: 416.874.2457
www.fairmont.com

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Also See: Fairmont Hotels Installing Self-service Kiosks in All North America Hotels; Includes Guestroom Mapping and Airline Check-In Features / June 2005
Kingdom Hotels International and Colony Capital Complete Acquisition of Fairmont; The Fairmont and Raffles' Portfolios Now Combined with 120 Hotels in 23 Countries, Headquartered in Toronto / May 2006

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