Hotel Online  Special Report
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TravelCLICK Introduces Powerful New Rate
Recommendation Tool, RateADVISOR
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Created in partnership with IDeaS, RateADVISOR is the industry’s
first rate recommendation tool within a rate shopping solution
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MINNEAPOLIS, MN (HITEC Conference, June 20, 2006)—TravelCLICK Inc., a leading provider of hotel business process management (BPM) solutions, has introduced the newest addition to its market intelligence portfolio, RateADVISOR.  Developed in collaboration with IDeaS, the leader in revenue management systems, RateADVISOR is a powerful rate recommendation tool designed for hotels that want to improve their manual pricing processes and increase profitability.

Incorporated within TravelCLICK’s popular RateVIEW shopping solution, RateADVISOR provides hoteliers with the optimal rate of the day based on competitive market data and the latest revenue management technologies.  It uses TravelCLICK’s exclusive real-time market data from its Hotelligence and RateVIEW reports and processes it through the proven IDeaS algorithm that has been optimized for the TravelCLICK data.   

“Pricing remains a critical element of the consumer buying decision.  RateADVISOR helps hotels determine the right rate by day to maximize revenue,” said Scott Farrell, Senior Vice President of Product Management at TravelCLICK.  “It is designed to be used as part of a hotel’s overall pricing process—providing quick, actionable recommendations focused on increased revenue.” 

With just one click, RateADVISOR recommends a range of optimal daily rates, based on hotel occupancy so that they can incorporate these recommendations into a hotel’s overall revenue management strategy quickly and simply.  It saves time for key hotel staff, reduces the impact of turnover and adds consistency to pricing processes.
 
“TravelCLICK was the only partner we could work with to bring this totally unique solution to market—because of their extensive intelligence solutions and experience with distribution strategy,” said Joseph Martino, Senior Vice President at IDeaS.  “RateADVISOR is an effective first step for hotels that want to maximize transient revenue and incorporate some science into their revenue management practices.”

RateADVISOR is being introduced this week at the Hospitality Industry Technology Exposition and Conference (HITEC) in Minneapolis, MN, along with the total TravelCLICK solution, including market intelligence, reservations and distribution management, and marketing services.

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HITEC BOOTH
# 1309
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About IDeaS
IDeaS (www.ideas.com) is the leading provider of hospitality-focused pricing and revenue optimization solutions. Headquartered in Minneapolis, IDeaS maintains global technology, support, and sales office in North America, the United Kingdom, Europe, Australia, and Asia. 

About TravelCLICK 
TravelCLICK (www.travelclick.net) is the leading provider of hotel business process management (BPM) solutions that drive long-term profitability.  TravelCLICK helps hotels maximize asset ROI by combining innovative market analysis and proven industry best practices with advanced technology to develop and implement high-return strategies.  The company offers a full set of solutions including reservations and distribution management, market intelligence-based decision support, and marketing services.  Established in 1996 and headquartered in the Chicago area, TravelCLICK has more than 12,000 customers in 140 countries. 

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Contact:

TravelCLICK
Katrina Pruitt-Andrews
410.257.9154
kpandrews@travelclick.net
 

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Also See: TravelCLICK Introduces iStay Booking Engine to Revolutionize How Hotel Guests Book Online; iStay gives shoppers control of the shopping experience and provides superior merchandising that drives incremental revenue / June 2006
TravelCLICK Announces Next-Generation Hotel Internet Advertising Capabilities; Interactive technology drives qualified demand, maximizing campaign performance through advanced keyword optimization with enhanced direct revenue tracking / June 2006
The West Paces Hotel Group Selects TravelCLICK’s Integrated Distribution Solution Featuring iHotelier Central Reservation System / June 2006
The Kahala Hotel and Resort Seeks the Power of an Integrated Distribution Solution from TravelCLICK; Legendary hideaway island resort selects iHotelier to drive greater web conversion / June 2006
Hampshire Hospitality & Leisure Selects TravelCLICK for Web Booking Engine and GDS Connectivity / May 2006
The House of Blues Hotel Turns to TravelCLICK iHotelier CRS for Fast Implementation and Impressive Results/ May 2006
First Quarter Worldwide Hotel Revenue Up 12.9% from Electronic Channels According to TravelCLICK /May 2006
TravelCLICK Reports Fourth Quarter Worldwide Hotel Revenue from Electronic Channels Up 10.9% / April 2006
TravelCLICK iHotelier Selected by Hotel Arena for Central Reservation System Solution / April 2006
Luxury Resort Achieves Dramatic Results with Integrated Distribution Solution from TravelCLICK; Case Study: Kapalua Villas Increases Website Bookings and Web ADR / April 2006
TravelCLICK iHotelier Selected by CHIP Hospitality for Central Reservation System Solution / April 2006
Web Marketing Association Awards TravelCLICK iHotelier Website Booking Engine with 2006 Best Interactive Application for Hotel and Lodging Industry / April 2006
Major Hotel Chains Grow Internet Reservations 26.8 Percent in 2005 / March 2006
TravelCLICK Names David Marshall Chief Architect; Industry Veteran to Advance TravelCLICK’s Hotel Revenue Delivery Platform / March 2006
The Ritz London Selects TravelCLICK iHotelier as Its Central Reservations System; Website Booking Revenues Up 44% / March 2006
TravelCLICK Showcases Integrated Distribution Solutions for Hotels at ITB Berlin; International Casinos and European Estates Alike Choose the iHotelier CRS / March 2006
Travelocity and TravelCLICK Collaborate to Provide Data for Rate Shopping Tool / February 2006
Shutters on the Beach and Hotel Casa del Mar Select TravelCLICK’s iHotelier CRS for Enhanced Website Booking Solution; Cutting-Edge Booking Engine Complements Website Branding, Increases Online Revenue and Enhances the Guest Experience for Luxury Independent Hotels / February 2006
Best Western International Partners With TravelCLICK; Hotel Chain Endorses TravelCLICK’s Hotel Solutions including Competitive Intelligence, Travel Agent Media and Preferred Placement Products / February 2006
TravelCLICK Launches International Call Center Supporting iHotelier CRS Customers Worldwide / January 2006
Ireland’s Carton House Selects TravelCLICK for Central Reservation System Solution / January 2006
TravelCLICK’s iHotelier Selected by The Island Hotel Newport Beach for Central Reservation System Solution / December 2005
TravelCLICK Distribution Management Solution Supports Multiple Pricing Layers Across Major Distribution Models / December 2005
Sabre Travel Network and TravelCLICK Launch Enhancement to Hotel Spotlight; New Precision Path Analytical Tool Now Available / November 2005
TravelCLICK Acquires Vantis International Corporation; Vantis Customers Gain a Full Range of Revenue-Building Reservations and Decision-Support Solutions / October 2005
TravelCLICK, Amadeus, Galileo, Sabre and Worldspan Join Efforts to Help Hurricane and Earthquake Victims / October 2005
TravelCLICK Announces Call For Entries for The 2005 E-Marketer of the Year Awards / September 2005
TravelCLICK Names New CFO and CIO / September 2005
BTG-Jianguo Hotels and Resorts Selects TravelCLICK’s iHotelier Central Reservation System / August 2005
Wynn Las Vegas, Chicago Convention and Tourism Bureau Select TravelCLICK’s iHotelier CRS Platform / June 2005
TravelCLICK Names Robert Post as President and Chief Executive Officer / May 2005
Accor North America Hotels Selects TravelCLICK’s ChannelManager / April 2005
Major Hotel Chains Grow Internet Reservations Over 22% in 2004; Brand Websites Increase Volume of Reservations Over 31% / April 2005 
Major Hotel Chains Grew Internet Reservations by 24% 2004 YTD; TravelCLICK Reports eTRAK Results from 30 Leading Brands / January 2005
TravelCLICK Expands Commitment to iHotelier / August 2004

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