Hotel Online  Special Report
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The Kahala Hotel and Resort Seeks the Power of an
Integrated Distribution Solution from TravelCLICK
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Legendary hideaway island resort selects
iHotelier to drive greater web conversion 
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CHICAGO (June 1, 2006) – TravelCLICK Inc., a leading provider of hotel business process management (BPM) solutions, announced today that The Kahala Hotel and Resort in Honolulu, Hawaii, has selected the iHotelier central reservation system (CRS) featuring its award-winning web booking engine to maximize online reservations.  As part of a total distribution solution, the property also utilizes TravelCLICK’s market intelligence solutions to facilitate strategic pricing and inventory decisions driving the resort’s overall distribution plan.

A luxurious oceanfront property, The Kahala Hotel and Resort (www.kahalaresort.com) transitioned from its previous brand flag in favor of developing and controlling its own brand identity.  An integrated solution plus consultative expertise from TravelCLICK allows the property more flexibility to drive higher levels of profitability across all electronic distribution channels.  The intuitive booking engine gives the resort the power to portray its unique stay experience while improving conversion and up sell opportunities on its website.  As a result, The Kahala Hotel and Resort can creatively merchandize the property’s packages, beach views, and other amenities and services.  The multiple language capability was also essential to appeal to their many international guests.

“Due to a very quick transition from brand to independent hotel, our implementation was demanding,” said John Blanco, Managing Director at The Kahala Hotel and Resort.  “TravelCLICK's team approach enabled us to quickly implement many of iHotelier's marketing capabilities that are helping convert more guests online.  A real value to our team -- our local TravelCLICK representative and implementation manager have been critical in recommending strategies and best practices to increase our website bookings.  Since implementation, website production has exceeded our expectations significantly."

To complement its distribution efforts, The Kahala Hotel and Resort relies on TravelCLICK’s competitive reporting tools as a key part of its planning.  The market intelligence tools are used together to provide a holistic view of the competitive environment and to drive the resort’s pricing and revenue management strategy.  The true power of this integrated solution is derived from the use of TravelCLICK technology and intelligence tools, together with the distribution and marketing expertise of TravelCLICK field consultants, to maximize online bookings.

“The Kahala Hotel and Resort is an innovator in hotel branding,” said Scott Farrell, Senior Vice President of TravelCLICK.  “We provided them with a synergistic solution combining technology and market intelligence that enabled them to drop the brand flag and emerge as a strong, well-defined independent hotel that now controls its own distribution and marketing strategy, and drives incremental profitability as a result.”

About TravelCLICK 
TravelCLICK (www.travelclick.net) is the leading provider of hotel business process management (BPM) solutions that drive long-term profitability.  TravelCLICK helps hotels maximize asset ROI by combining innovative market analysis and proven industry best practices with advanced technology to develop and implement high-return strategies.  The company offers a full set of solutions including reservations and distribution management, market intelligence-based decision support, and marketing services.  Established in 1996 and headquartered in the Chicago area, TravelCLICK has over 12,000 customers in more than 140 countries around the world.

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Contact:

TravelCLICK
Katrina Pruitt-Andrews
410.257.9154
kpandrews@travelclick.net
 

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Also See: Hampshire Hospitality & Leisure Selects TravelCLICK for Web Booking Engine and GDS Connectivity / May 2006
The House of Blues Hotel Turns to TravelCLICK iHotelier CRS for Fast Implementation and Impressive Results/ May 2006
First Quarter Worldwide Hotel Revenue Up 12.9% from Electronic Channels According to TravelCLICK /May 2006
TravelCLICK Reports Fourth Quarter Worldwide Hotel Revenue from Electronic Channels Up 10.9% / April 2006
TravelCLICK iHotelier Selected by Hotel Arena for Central Reservation System Solution / April 2006
Luxury Resort Achieves Dramatic Results with Integrated Distribution Solution from TravelCLICK; Case Study: Kapalua Villas Increases Website Bookings and Web ADR / April 2006
TravelCLICK iHotelier Selected by CHIP Hospitality for Central Reservation System Solution / April 2006
Web Marketing Association Awards TravelCLICK iHotelier Website Booking Engine with 2006 Best Interactive Application for Hotel and Lodging Industry / April 2006
Major Hotel Chains Grow Internet Reservations 26.8 Percent in 2005 / March 2006
TravelCLICK Names David Marshall Chief Architect; Industry Veteran to Advance TravelCLICK’s Hotel Revenue Delivery Platform / March 2006
The Ritz London Selects TravelCLICK iHotelier as Its Central Reservations System; Website Booking Revenues Up 44% / March 2006
TravelCLICK Showcases Integrated Distribution Solutions for Hotels at ITB Berlin; International Casinos and European Estates Alike Choose the iHotelier CRS / March 2006
Travelocity and TravelCLICK Collaborate to Provide Data for Rate Shopping Tool / February 2006
Shutters on the Beach and Hotel Casa del Mar Select TravelCLICK’s iHotelier CRS for Enhanced Website Booking Solution; Cutting-Edge Booking Engine Complements Website Branding, Increases Online Revenue and Enhances the Guest Experience for Luxury Independent Hotels / February 2006
Best Western International Partners With TravelCLICK; Hotel Chain Endorses TravelCLICK’s Hotel Solutions including Competitive Intelligence, Travel Agent Media and Preferred Placement Products / February 2006
TravelCLICK Launches International Call Center Supporting iHotelier CRS Customers Worldwide / January 2006
Ireland’s Carton House Selects TravelCLICK for Central Reservation System Solution / January 2006
TravelCLICK’s iHotelier Selected by The Island Hotel Newport Beach for Central Reservation System Solution / December 2005
TravelCLICK Distribution Management Solution Supports Multiple Pricing Layers Across Major Distribution Models / December 2005
Sabre Travel Network and TravelCLICK Launch Enhancement to Hotel Spotlight; New Precision Path Analytical Tool Now Available / November 2005
TravelCLICK Acquires Vantis International Corporation; Vantis Customers Gain a Full Range of Revenue-Building Reservations and Decision-Support Solutions / October 2005
TravelCLICK, Amadeus, Galileo, Sabre and Worldspan Join Efforts to Help Hurricane and Earthquake Victims / October 2005
TravelCLICK Announces Call For Entries for The 2005 E-Marketer of the Year Awards / September 2005
TravelCLICK Names New CFO and CIO / September 2005
BTG-Jianguo Hotels and Resorts Selects TravelCLICK’s iHotelier Central Reservation System / August 2005
Wynn Las Vegas, Chicago Convention and Tourism Bureau Select TravelCLICK’s iHotelier CRS Platform / June 2005
TravelCLICK Names Robert Post as President and Chief Executive Officer / May 2005
Accor North America Hotels Selects TravelCLICK’s ChannelManager / April 2005
Major Hotel Chains Grow Internet Reservations Over 22% in 2004; Brand Websites Increase Volume of Reservations Over 31% / April 2005 
Major Hotel Chains Grew Internet Reservations by 24% 2004 YTD; TravelCLICK Reports eTRAK Results from 30 Leading Brands / January 2005
TravelCLICK Expands Commitment to iHotelier / August 2004

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