THE MARKET

Reflecting the strengthening industry trend towards luxury experiences, hospitality designers will find fresh resources and preview up-and-coming trends at the 2006 IH/M&RS. Design highlights include an enhanced Luxury Product Collection, and an all-new �Gold Key Supplier Showcase� of furniture, fixtures and equipment resources from 2006 Gold Key Awards finalist properties. 

Collocations with three foodservice shows will complement the more than 600 culinary exhibitors found at the IH/M&RS, presenting a wide array of specialty food products and equipment. All Asia Food Expo, Expo Comida Latina and Kosherfest, presented by Diversified Business Communications, will add to these resources with a combined 600 exhibitors and 12,000 attendees, bringing the overall market experience to 2,000 exhibitors and 47,000 attendees. The IH/M&RS and Diversified Business Communications will offer reciprocal access for increased opportunities and additional resources for all participants. Additional information for the three foodservice shows is available online at www.divbusiness.com/tradeshow.asp.

Attendees will discover new exhibitors and therefore new resources across all categories of the IH/M&RS, including Bellino Fine Linens, Lambert, Habidecor and Julian Nyland Designer Furnishings within the extravagant Luxury Product Collection; Hotel Solutions, GATT Communications and Allied Security within the growing technology sector; and Electrolux Professional, Gibson Overseas and Wolfgang Puck Coffee within the diverse foodservice sector. 

�The defining characteristic of the 91st annual International Hotel/Motel and Restaurant Show is �new�. This Show promises to introduce innovative new products, generate new ideas and spark new inspiration. From buyers shopping the foodservice aisles, to hospitality designers spotting emerging trends, attendees are assured an impressive showcase of the latest and greatest products for the industry.�
- Christian Falkenberg, Show Manager 

MARKET HIGHLIGHTS

Educational Programs
The 2006 educational platform will feature approximately 40 sessions for lodging and foodservice professionals, addressing such topics as leadership skills, evolving hotel technology, risk management, responding to trends, foodservice equipment and success as a restaurateur. Of note, several sessions focused on hospitality design will highlight the seminar lineup, complementing the enhanced design focus on the Show floor. Educational sessions will begin with the Hospitality Leadership Forum, a full-day conference held on Saturday, November 11, 2006, followed by additional programs and culinary demonstrations scheduled throughout Sunday, November 12, 2006, and Monday, November 13, 2006. A complete list of programs will be available online at www.ihmrs.com, beginning June 30, 2006. 

Salon of Culinary Art
Back by popular demand, the 138th annual Salon of Culinary Art will feature live cooking demonstrations and competitions in a variety of culinary skills, as well as more than 300 static �food as art� displays. Presented by the Société Culinaire Philanthropique, the Salon features Master Chefs, Pastry Chefs, Bakers, Butchers, Culinarians and Apprentices from around the world competing in a multitude of categories. The exhibit showcases fancy buffet tables, decorated fish and poultry, pastry work and other creatively prepared foods. The Salon of Culinary Art will be open to the public from Sunday, November 12, though Tuesday, November 14, 2006. 

Demonstration Kitchen
The IH/M&RS Demonstration Kitchen will feature pastry and traditional cooking techniques and tasting, on Sunday, November 12, 2006, and Monday, November 13, 2006. The Société Culinaire Philanthropique will present two pastry demonstrations, and Food Arts magazine will provide instruction on beef and pork cooking. Participation by chefs representing the ICA-ACF Big Apple Chapter will round out the demonstration schedule. 

Gold Key Awards for Excellence in Hospitality Design
The 26th annual Gold Key Awards for Excellence in Hospitality Design will be presented in eight categories � Restaurants/Casual Dining, Restaurants/Fine Dining, Lounge/Bar, Best Hotel Design, Guest Room, Suites, Lobby/Reception Area and Spa. In addition, Gold Key Awards sponsors Interior Design and HOTELS magazines will present the �Designer of the Year� Award, and NEWH, the Hospitality Industry Network will present its �Icon of the Industry� distinction. Grand prize winners and finalists will be honored at the IH/M&RS Gold Key Awards Breakfast Ceremony at New York City�s Mandarin Oriental Hotel on Monday, November 13, 2006, from 7:30 � 9:30 am. The event serves as a scholarship fundraiser for NEWH, the Hospitality Industry Network. Gold Key Awards entries must be submitted by July 1, 2006. Breakfast Ceremony tickets are $75.00 each, and available online at www.ihmrs.com/goldkey.

Editors� Choice Awards
The 11th annual Editors� Choice Awards, spotlighting the best new products at the Show, will be presented in six categories � décor, essentials, flavors, luxury, restaurant and technology, as well as the �Kenneth F. Hine Best of Show� Award. Editors from the top hospitality and culinary trade publications will review submissions and select outstanding new products based on innovative product design, how a product answers a particular industry need, creative use of material or construction, and development or use of a new technology. Winners will be announced during the Opening Ceremony, on Sunday, November 12, 2006. 

Networking activities and special events will round out the market experience, including the 91st annual International Hospitality Ball, on Saturday, November 11, 2006, and Late Night with IH/M&RS at BB King�s, on Sunday, November 12, 2006. A complete schedule of IH/M&RS events will be available online at www.ihmrs.com, beginning June 30, 2006. 

In addition, the American Hotel & Lodging Association (AH&LA) will present its annual Fall Conference in conjunction with the IH/M&RS, creating additional networking opportunities for lodging professionals. The annual Inaugural Gala Reception & Dinner, on Sunday, November 12, 2006, will be among Conference highlights. 

MARKETING PARTNERSHIPS

Demonstrating its industry-wide appeal and support, the International Hotel/Motel & Restaurant Show once again will partner with key hospitality organizations to encourage member attendance, including: the American Culinary Federation (ACF), American Institute of Wine & Food (AIWF), American Society for Healthcare Food Service Administrators (ASHFSA), Club Managers Association of America (CMAA), Culinary Institute of America (CIA), Distinguished Restaurants of North America (DiRoNA), Hospitality Financial & Technology Professionals (HFTP), International Interior Designers Association (IIDA), Johnson & Wales University, Society of Foodservice Management (SFM), United States Air Force (USAF), United States Navy and others. 

MANAGEMENT

The IH/M&RS is sponsored by the New York State Hospitality & Tourism Association, the Hotel Association of New York City, and the American Hotel & Lodging Association, and is managed by George Little Management, LLC (GLM®). 

WEBSITE
www.ihmrs.com

EXHIBITOR INFORMATION
Christian Falkenberg, show manager
(914) 421-3296
[email protected]

Cathy Steel/Melissa Becker 
(914) 421-3263
[email protected]