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 Thailand Hotel Company, Dusit and Le Cordon Bleu Set Up a
Joint Venture to Operate Culinary School in Bangkok
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June 23, 2006 - Since the contract signing that took place last year between Dusit Thani Plc and Le Cordon Bleu to establish the Le Cordon Bleu Dusit Academy of World Cuisines, the institute is close to its final phase of construction and is scheduled to open in the first quarter of 2007.

The Academy is located in the Dusit Thani Building on Silom Road, next to The Dusit Thani, Bangkok hotel, and will concurrently also offer an international Bachelorís degree in Business Administration in Kitchen and Restaurant Management program at the Dusit Thani College on Srinakarin Road.

This new alliance among Dusit, Le Cordon Bleu, and Dusit Thani College is destined to become Bangkokís most modern and complete culinary training of a scale and scope never achieved before in locally.

This remarkable new partnership between Dusit and Le Cordon Bleu was developed in response to the rapidly increasing demand in Thailand for the finest quality culinary arts education and hospitality training, which will be taught at Dusit Thani College.  At the same time, it is also open to non-professionals in the culinary industry who would like to learn how to cook well or to know about food, which will be taught at the Academy.

The Academy will feature courses intended for all who are interested in culinary arts, ranging from Short Courses Program (such as Wine Studies and Appreciation), to the Gourmet Courses Program (such as the 1-day A Taste of Health Eating), to the Classic Cycle Program (such as the 3-month Le Cordon Bleu Classic French Course-Superior Cuisine).  In addition, though the culinary arts education and hospitality training will be conducted in English and in Thai, the Academy also offers English Language Course for Tourism and Hospitality (basic, intermediate and advanced at 10 weeks each).

The Dusit Thani College will cater to those seeking an international Bachelorís degree in Business Administration in Professional Chef and Restaurant Management.  The College aims to produce future employees with a wholesome and educated knowledge of the hospitality and thus create a competent workforce in Thailand that can compete internationally.

Andre J Cointreau, Chairman & CEO, Le Cordon Bleu (Paris), was in town recently for a meeting among Le Cordon Bleu-Dusit Board of Directors Meeting to confirm shareholders and management structure, to finalize schedule of programs and tuition fees, to finalize designs of Le Cordon Bleu Dusit Academy of World Cuisines, to appoint the Academic Board, to propose marketing plan and to report project construction update.
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Pictured at the meeting are (front row, from left) Rattana Preechavudhi, Director of Training, Dusit Executive Development Center, Sinee Thienprasiddhi, Executive Director, Dusit Thani Plc, Veera Pardpattanapanich, Rector, Dusit Thani College, Lindon Price, Principal, LCB-D Academy of World Cuisines, (second row, from left) Chanin Donavanik, Executive Director, Dusit Thani Plc, Mr Cointreau, Khampi Suwanarat, Chief Operating Officer, Dusit Hotels & Resorts, (last row, from left) Rodger Griffiths, General Manager, Michael Peters, Academic Director, both of Le Cordon Bleu Australia Pty, Ltd., and Kuni Hasegawa, LCB(Japan) Architect and Designer. 

The Dusit Group has gained more than 50 years' experience in the hotel and hospitality field. Founded in 1949 by Honorary Chairperson and Managing Director, Thanpuying Chanut Piyaoui, whose first hotel was the Princess on Bangkok's New Road, Dusit has since acquired a unique portfolio of deluxe hotels, building upon Thai culture and tradition to create a personalised welcome for all guests, made distinctive under its ongoing campaign theme, Dusit, the Thai way of Life.

Within Thailand, the Dusit Group also proudly includes Royal Princess Hotels & Resorts, offering first-class, moderately priced accommodation in primary and secondary destinations throughout the country. Each is unique to their location and serves a particular city or market segment. More recently, taking a step beyond tradition, Dusit unveils a new lifestyle brand, D2hotels + resorts, in a modernistic environment equipped with the latest technology, offering the Thai accent Dusit is known for but with a twist of something new and unique in style and service. The company's shares are traded at the Securities Exchange of Thailand. 

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Contact:

Lalana Santos
Director-Corporate Public Relations & Communications
Dusit Hotels & Resorts
Tel: +66 (0) 2636 3600
Email: lalana@dusit.com
www.Dusit.com

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Also See: French Chefs Jacques and Laurent Pourcel Partner with the Dusit Thani for New Restaurant Modeled after the Le Jardin des Sens in Montpellier, France / June 2004


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