'Defining Revenue Management' Special Report
|MCLEAN, VA (June 14, 2006) – The Hospitality
Sales & Marketing Association International (HSMAI) Foundation has
announced a partnership with Amadeus, a leading provider of IT solutions
to the travel and tourism industry, on the soon-to-be-released special
report titled Defining Revenue Management: Top Line to Bottom Line.
Initial findings from the comprehensive and eagerly-awaited report will
be released at the upcoming HSMAI Revenue Management Strategy Conference
on June 19, 2006 in Minneapolis.
“Amadeus is pleased to partner with the HSMAI Foundation on this important initiative,” states Andy Ahluwalia, general manager, Hospitality Business Group for Amadeus North America. “As a technology partner to the travel industry, Amadeus is committed to helping hoteliers integrate efficient and effective revenue management into their everyday business operations.”
The report, under the guidance of the HSMAI Revenue Management Special Interest Group (SIG), will be a practitioner-friendly publication that addresses the fundamentals of revenue management for a broad audience of hospitality professionals. With comprehensive content that is both readable and actionable, it will deliver tools and information for revenue management education, incorporating expert advice from interviews with industry executives and educators, case studies, and practical checklists for implementing successful revenue management strategies at the property level.
“This is a tremendous effort that will undoubtedly impact and assist the growing and all-important discipline of revenue management, and we are so pleased that Amadeus has pledged their support of such a groundbreaking and relevant initiative,” states Melanie J. Penoyar, CAE, director of development for HSMAI.
The publication will be produced in a manner similar to the recent special report produced by HSMAI entitled DeMystifying Distribution, widely praised by the industry for its insight, accuracy and comprehensive coverage of the topic.
Delving deep into the fundamentals, nuances and specifics of revenue management, the special report will address the following:
Amadeus is the chosen technology partner for providers, sellers, and buyers of travel. The company provides distribution, IT and point-of-sale solutions to help its customers adapt, grow and succeed. The leading provider of IT solutions to the travel and tourism industry, Amadeus is present in 75 countries covering more than 215 markets worldwide.
HSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, and bringing together customers and members at eight annual events, including HSMAI’s Affordable Meetings®, and HSMAI World Quest. Founded in 1927, HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 38 chapters in the Americas region.
For more information on sponsorships, please contact Melanie Penoyar, director of development at email@example.com or call (703) 245-8037.
For more information on the HSMAI Revenue Management Special Interest Group, contact the Hospitality Sales & Marketing Association International, 8201 Greensboro Drive, Suite 300, McLean, VA 22102, phone (703) 610-9024; fax (703) 610-9005; or visit www.revmanagement.org.
|Also See:||Focusing on “The Politics of Revenue Management,” the 3rd HSMAI Revenue Management Strategy Conference Attracts 47 Different Hotel Brands and Management Companies / June 2006|
|Revenue Management: Too Tactical and Not Strategic Enough; Highlights from HSMAI's Revenue Management Strategy Conference / June 2005|