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 HSMAI's Travel Internet Marketing Strategy Conference
Set for New York City on April 19, 2006
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Day-Long Workshop Held in Conjunction with TIA’s TravelCom

MCLEAN, VA (Feb. 15, 2006) – The Hospitality Sales & Marketing Association International’s (HSMAI) Travel Internet Marketing Strategy Conference, one of the most successful events on the annual event roster, will be held for the sixth time in New York City on April 19, 2006 at the Hilton New York.

Taking place in conjunction with TIA’s TravelCom, the Travel Internet Marketing Strategy Conference will feature a “state of the internet market landscape” which will include an aggregation of trends from multiple research reports.  This highly interactive program will also include table discussions on hot topics including metrics, blogs, legal issues, and best practices.

A unique event, the conference is targeted to individuals who are in corporate and regional positions dedicated to internet marketing, and for those that want to learn more about this evolving medium.  This conference will begin at 12:30 pm on Wednesday, April 19th and conclude with a networking reception from 5:30-6:30 pm that evening.

“The Internet and e-commerce are continually influencing and impacting our business, and to be truly competitive and aggressive in today’s marketplace, every sales and marketing professional in travel and hospitality needs to have an arsenal of knowledge and understanding to maximize its effectiveness,” states Robert A. Gilbert, CHME, CHA, president and CEO of HSMAI.

When reserved by Feb. 17, 2006, the cost to attend the Travel Internet Marketing Strategy Conference is $250 for HSMAI and TIA members and $350 for non-members, which includes a one-year membership in HSMAI.  From Feb. 18 to April 7, 2006, the rate is $295 and $395 respectively, and on site the cost is $345 for members and $445 for non-members.

Sponsors of the Sixth Travel Internet Marketing Strategy Conference include: American Express, Cyveillance, EMarketer, HSMAI University, Quotient Marketing Inc. and Real Magnet.

HSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry.  With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, and bringing together customers and members at 15 annual events. Founded in 1927, HSMAI is an individual membership organization comprising of nearly 7,000 members worldwide, with 36 chapters in the Americas region.

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Contact:

Hospitality Sales & Marketing Association International
8201 Greensboro Drive, Suite 300, McLean, VA 22102
phone: (703) 610-9024
www.hsmai.org
www.travelinternetmarketing.org

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Also See: Executives at HSMAI Internet Marketing Strategy Conference Urge Suppliers to Measure Customer Behavior; Identify Industry Need for More Universal Standards / May 2005
Executives at HSMAI Hotel Internet Marketing Strategy Conference Urge Partnerships Between Hoteliers and Third Party Intermediaries, Search Engines; Support Best Price Guarantees on Brand Web Sites / April 2004


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