of Environmentally Sensitive Amenities™
SAINT CHARLES, MISSOURI — NOV. 2, 2005 — The U.S. lodging industry consumes billions of bars of soap and bottles of bathroom amenities every year. Now, thanks to a new partnership between Custom Amenities Inc. of Calgary, Alberta, Canada, and Saint Charles-based Pineapple Hospitality Inc., hoteliers can provide all the guestroom amenities travelers have come to expect with a unique, competitively priced product line proven to WOW guests and help preserve the environment.
Custom Amenities’ Environmentally Sensitive AmenitiesTM (ESA) line features dozens of 100-percent biodegradable guest toiletries and other amenities with a variety of product packaging.
“We are enthusiastic about ESA and its growth in Canada and we are excited to be working with Pineapple Hospitality as our U.S. marketing and distribution partner,” said Peter Hansum, Custom Amenities’ President. “With the assistance of Pineapple we will be able to distribute ESA and potentially some of our other lines of amenity products on a just-in-time basis for U.S. hotels.”
“We’re offering hotels a very high quality in-stock program of ESA products so they can reduce their wait times and product storage needs. The days of having to wait for shipments of back ordered product or having to order in large quantities annually or semi-annually are over thanks to our strategic partnership with Custom Amenities,” said Ray Burger, Pineapple Hospitality President.
Among the lengthy list of ESA products, which contain minimal preservatives,
minimal labeling and are packaged in non-bleached natural board for easy
biodegradation, are such fan favorites as:
One raving fan of the ESA line is The Stanford Terrace Inn in Palo Alto, Calif.
“Several people who have stayed with us have told me they absolutely love the all-natural formulations and one-of-a-kind fragrances of the ESA line,” said Bridget O’Brien, the inn’s director of operations.
“When we inform these guests the products are manufactured specifically for hotels, oftentimes the guests will request a few ‘to go’ amenities samples and will remark they’ll have to come stay with us again real soon,” O’Brien added. “How many properties are WOWing guests with affordable amenities that help preserve the planet as well as their customer base and bottom line?”
Marion Pearson, director of services for the 220-room Parkway Hotel in St. Louis, said ESA products are real competitive differentiators: “We enjoy being able to offer our guests something that is different. They won’t see ESA in every hotel. Our property is unique and we wanted our amenities to be unique.”
“Environmentally Sensitive Amenities leave a lasting impression,” Pearson added. “Not only are they all-natural. They also have great fragrance and are terrific hygiene care products.”
The Bottom Line
Another key selling point is that with Pineapple Hospitality’s Environmentally Sensitive Amenities there is no minimum order level.
“Before Pineapple Hospitality came to our rescue, we were having trouble with our amenities vendor, which doubled its minimum order limit and increased its prices 25 percent on top of that. With Pineapple, there’s no minimum order, and no price gauging. We get what we need — no more — and at a competitive price, delivered in a timely manner,” said Zackie Fox, Executive Housekeeper at The Mountain Lake Lodge in Big Fork Montana.
“Just as important, our guests love ESA products just as much as we do,” Fox said. “We provide ESA chamomile and all-natural soaps, almond hand lotion, shampoo, honeysuckle conditioner, and spa make-up removers. Our guests tell us time and again how much the love the eco-friendly, fresh-smelling amenities.”
Pearson noted that Pineapple’s ESA make-up remover wipes and shoe-shine polishers are really WOWing guests and operators alike. Not only do the kits make a guestroom vanity really stand out, but they also reduce the number of washcloths a hotel has to clean — or even has to repurchase at times when chemicals can’t take out make-up or shoe polish stains.
“Make-up isn’t always the easiest stain to try and wash out,” she said. “There’s a built-in laundry labor and chemicals savings we reap by providing these kits. We like them as much as our guests.”
Headquartered in Saint Charles, Missouri, Pineapple Hospitality™ is an EPA Energy StarTM partner bringing fresh ideas to hospitality guests’ doors and owner/operators’ bottom lines — including Environmentally Sensitive Amenities, the greenSPA luxury amenity and dispenser system, GE energy efficient lighting, Guestat programmable thermostats, Oxygenic water-efficient showerheads, the Nature’s Mist deodorization system, and dozens of other products and programs. To get a taste of Pineapple’s sweet solutions helping hundreds of hotels bolster business and cut costs, please visit www.pineapplehospitality.net, or call Ray Burger at 636-922-2285.
|Also See:||Got Pineapple? Hotelier-turned-industry-innovator Ray Burger Launches Pineapple Hospitality™ — bringing fresh ideas and business-building products and programs to your guests’ doors and your bottom line / September 2005|