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Tynette Lynch Named Director of Sales and Marketing for the
Wynfrey Hotel at Riverchase Galleria, Birmingham, Alabama

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BIRMINGHAM, Ala. (September 2005) -- Tynette Lynch, an 18-year hospitality veteran who has served as chair of the Birmingham Convention and Visitor's Bureau, has joined the award-winning Wynfrey Hotel at Riverchase Galleria in Hoover, Ala., as director of sales and marketing.

In her new role, Lynch will oversee the sales and marketing efforts for the 329-room meetings and conventions property.  The AAA Four Diamond hotel, which is connected to one of the region's largest indoor shopping malls, draws meeting and social groups, business travelers, and vacationers from around the world.

Before joining the Wynfrey, the Birmingham native founded Hospitality Business Solutions Inc., a consulting company in Homewood, Ala., that provided training, problem solving and marketing support for hotel brands such as Comfort Inn, Fairfield Inn, Hampton Inn & Suites, Holiday Inn & Suites, Homewood Suites, and Sheraton Four Points.  Before that, she was general manager for the Mountain Brook (Ala.) Inn and the Holiday Inn Homewood.  She began her hospitality career in 1987 as a sales manager for the Holiday Inn Homewood.  The following year, she won the property's Sales Director of the Year Award after being promoted to director of sales and marketing.

"Tynette Lynch is an outstanding professional who has made major contributions to Alabama's hospitality and tourism industries," said hotel general manager Danny Hiatt.  "We are delighted to have her lead the hotel's sales and marketing efforts here at the Wynfrey.  Under her leadership, the hotel will continue to build on its reputation as one of the top hotels in the Southeast for meetings and conventions."

Lynch gained statewide notoriety by serving as chair of the Alabama Hospitality Association in 1998 and 2000.  She was named chair of the Birmingham Convention and Visitor's Bureau in 1999, 2003 and 2004.  She also has served as a member of the Alabama State House of Representatives Tourism and Travel Advisory Board, a member of the Board of Directors of the Alabama Travel Council, a member of the Board of Directors of the Birmingham Chamber of Commerce, and chair and a member of the Greater Birmingham Lodging Association.  She was elected Alabama State Hotelier of the Year in 2001.  In 1996, she earned a Certified Hospitality Administrator (CHA) designation through the Educational Institute of the American Hotel and Lodging Association.

"The Wynfrey Hotel is considered the premier hotel in Birmingham, as well as throughout the entire hotel industry," Lynch said.  "I am thrilled with the opportunity to represent this hotel and its sales team, which I consider to be one of the best groups of sales professionals in the state."

The Wynfrey Hotel, which is conveniently framed by the 2 million-square-foot Riverchase Galleria shopping mall, is a popular destination for conventioneers, business travelers, leisure travelers, shopping enthusiasts, social groups, honeymooners and golfers.  Highlights include three ballrooms and 18 meeting rooms totaling more than 32,000 square feet; Shula¹s Steak House fine-dining restaurant; the more casual Chicory Grille; Ivory¹s, a piano-accented lounge; the Chancellor¹s Club, a private concierge level; and a spacious lobby complemented with Italian marble floors and fine art. 

The hotel has undergone many improvements over the past several years.  A refurbishment in 2001 included a new state-of-the-art 24-hour business center, new Internet-ready entertainment stations in all guest rooms, and new wall coverings and furniture in the lobby and gallery.

In 2003, the Wynfrey joined forces with legendary football coach Don Shula to open Shula¹s Steak House, a 140-seat eatery featuring a virtual museum of 1972 Miami Dolphins memorabilia, sepia-toned photos, rich wood, and hand-painted football menus.  The restaurant serves only Certified Angus Beef.

Over the years, the Wynfrey also has received the highly prized Pinnacle Award from the readers of Successful Meetings magazine, the Mobil Four-Star Award, and the Stars of the South Award from Meetings South magazine for outstanding meeting facilities and excellent service. 

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Contact:

The Wynfrey Hotel at Riverchase Galleria
Tynette Lynch
tynette.lynch@wynfreyhotel.com
(205) 444-5707

Chuck Whiting
pr@shinetime.com

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Also See: Danny Hiatt, GM of the Wynfrey Hotel, Named Chairman of the Alabama Hospitality Association / April 2005
Noble Investment Group Opens Courtyard by Marriott at the University of Alabama-Birmingham; First Hotel Built in Downtown Birmingham in 15 Years / July 2005


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