Hotel Online  Special Report


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 ZMail Tapped by Intellistrand to Grow
Customer Base in 19 Major Metro Areas
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Top intelligent email provider, ZDirect, turns ‘C’ lists into ‘A’ lists, 
ensures delivery, grows quality customer databases

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Myrtle Beach, SC – August 16, 2005 – ZDirect, Inc., a top provider of solutions for travel and tourism in the emerging area of Internet-based dynamic content communication, today announced that Intellistrand LLC , an industry leading developer of city, state and leisure portal Internet sites, has signed an agreement to license its best selling ZMail product. Based in Myrtle Beach, S.C., Intellistrand will utilize ZMail as its core Email Service Provider (ESP) for its more than 19 destination portal websites across the United States. including Charleston.com, Savannah.com, MyrtleBeach.com, Williamsburg.com, Honolulu.com and SouthPadreIsland.com. Intellistrand will also extend the solution to its more than 300 lodging and real estate clients currently participating in its Web development group.
 
ZMail tm is a cost effective, hosted enterprise-wide email solution that uses expert system principles to collect and integrate guest data from separate databases and convert it into actionable information for intelligent marketing communications and guest services. Its robust, patent-pending guest profiling process collects and analyzes psychographic data. It then sends tightly targeted e-campaigns to opt-in recipients using parameters that are easily set up in advance and scripted in part by the recipients themselves. Once ZMail builds a comprehensive database in this manner, it uses the information to create dynamic content for each ongoing email campaign. ZMail’s technology, combined with ZDirect’s unique relationship with Internet Service Providers (ISPs), ensures each email reaches its target recipient, and then gets that person to open it and take action.
 
“We are thrilled to have the opportunity to work with ZDirect,” said Will McIntosh, CEO of Intellistrand LLC. “ZDirect has an outstanding method of managing relationships with ISPs. They have spent many years researching proper delivery methods and have developed extraordinary means of assuring the messages we distribute are delivered and opened. I look forward to a long and successful relationship with ZDirect as we continue to partner on future business endeavors.” 
 
“We are extremely pleased to partner with a company the caliber of Intellistrand that has the reputation, management team, and imagination to fully benefit from the ZMail solution,” said Charles McBride, Senior Vice President of Marketing of ZDirect, Inc. "The world of email marketing has changed dramatically. With the rise in anti-spam laws and filters, the old ways of doing e-marketing simply do not work as well as they used to. Intellistrand is a company that has embraced a new technology that restores the original effectiveness of email marketing: its speed, low cost and reach." 

About ZDirect, Inc.

ZMail’s parent company, ZDirect, Inc. (www.zdirect.com), based in Miami, Florida, is the preeminent provider of solutions for the travel and tourism industry in the emerging area of Internet and electronic marketing. The company takes email technology to a new level of effectiveness by giving clients a more powerful way to impact relationships with customers. With its patent-pending technology and expertise, ZDirect enables companies to send highly targeted, relevant emails to their permission-based, opt-in subscriber list. The result is new revenue captured, stronger customer loyalty, an expanded customer base, and increased return on investment through the reduction of traditional marketing costs via measurable electronic marketing. For more information please visit www.zdirect.com or contact Charles McBride, at cmcbride@zdirect.com, Bob Fill at bfill@zdirect.com, or call 843-839-3100.
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About Intellistrand LLC
Intellistrand LLC is an industry leading developer of city, state and leisure portal Internet sites. Some Intellistrand designed and hosted sites including www.southcarolina.com, www.myrtlebeach.com, www.charleston.com, www.southpadreisland.com, www.savannah.com, www.corpuschristi.com, www.portaransas.com, www.parkcity.com, www.honolulu.com, www.williamsburg.com, www.savannah.com, www.hiltonhead.com and www.greatsmokymountains.com. Its focus is to host and develop travel-portal Web sites for the tourism market throughout the United States, a particular line of business the company has been involved with since 1994. Intellistrand also provides internet marketing services and e-commerce opportunities to businesses looking to increase their internet visibility. 

Intellistrand provides products and services which include internet software applications, development including creative and programming services, web hosting and e-mail services.  Intellistrand also develops and implements products, services and strategies which facilitate more efficient business operations through media and web-based software. The company is also known for providing intelligent business solutions through advertising vehicles and new media software applications. Intellistrand is a limited liability corporation registered in South Carolina. 

For additional information about Intellistrand, LLC, please call (843) 839-1456 or log onto www.Intellistrand.com

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Contact:

ZDirect, Inc.
Charles McBride 
Email: cmcbride@zdirect.com
2102 Cromley Circle, Ste C
Myrtle Beach, SC  29577
Toll Free:  888.ZMAIL.4U  (888-961-4548)
Phone: 843-839-3100

Bob Fill
Email: bobf@zdirect.com
2102 Cromley Circle, Ste C
Myrtle Beach, SC 29577
Toll Free:  888.ZMAIL.4U  (888-961-4548)
Phone: 843-839-3100

Hayes Thomas
Email: hayest@zdirect.com
1920 E. Hallandale Beach Blvd, Penthouse 1 
Hallandale Beach, FL  33009
Toll Free:  888.ZMAIL.4U  (888-961-4548)
http://www.ZDirect.com

Intellistrand
Will McIntosh
Email: will@intellistrand.com
609 Seaboard Street
Myrtle Beach, S.C. 29578
Phone: (843) 839-1456
 

Media Contact: ZDirect
Julie Keyser-Squires
Softscribe Inc.
Phone: 404-256-5512
Email: julie@softscribeinc.com
www.softscribeinc.com
 

Media Contact: Intellistrand
Nancy Greene
Brandon Advertising
Phone: 843-916-2000
Email: ngreene@brandonadvertising.com
www.BrandonAdvertising.com
 

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Also See: ZMail Used by Myrtle Beach National Company to Consolidate Multiple Guest Databases, Strengthen Repeat Business with Cost-effective Expert Email Solution / August 2005
PMS Vendor Gains Edge with ZDirect Expert Email Solution / June 2005
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