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Radisson SAS the First International Hotel Chain to Provide
Free Broadband Internet Service in all Hotels
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Brussels, August 2005 – Radisson SAS Hotels & Resorts, the first class hotel brand of Rezidor SAS Hospitality, has announced that free broadband Internet access will now be a standard service offering beginning in September 2005. Radisson SAS is the first international hotel chain to offer free broadband—as part of its E@syConnect service concept—across hotels in Europe, the Middle East and Africa.

Many hotel companies overseas charge as much as $25 U.S. per day for Internet services, in addition to charging for connect time even when dialling a local access phone number.  This coupled with fluctuating exchange rates can be cause for “sticker shock” upon check-out.  With E@sy Connect, Radisson SAS eliminates this problem making staying in touch easy and completely free of any additional costs. 

Since most Radisson SAS hotels are already wired, all hotel guests can access the Internet from anywhere in the hotel, including rooms, meeting facilities and public areas by using their name and room number.  The new free service includes high-speed as well as wireless Internet access.

“Once again, Rezidor SAS has proven that it is a step ahead of the competition and has cemented the reputation of Radisson SAS as a full service hotel chain,” says Kurt Ritter, president & CEO of Rezidor SAS Hospitality. “Free broadband service is something guests want from hotels today. We are pleased to answer this need at no additional cost to the guest. This service underscores the commitment Rezidor SAS has made to continue to meet the new expectations of today’s global business traveler.”

Rezidor SAS believes that broadband services, whether wired or not, are soon going to be among the essentials of what guests expect at a first class hotel, along with a bathroom, a bed, a telephone and television. 

In the beginning of 2005, Radisson SAS completed installation of wireless Internet access (WiFi) at most of its hotels. This was a significant investment by Rezidor SAS to deliver a highly convenient and cost effective service to its guests. 

“With the fast growing number of hotspots, laptops and portable devices, business professionals can work more efficiently away from the office,” says Finn Schulz, vice president of information technology at Rezidor SAS Hospitality. “Radisson SAS offers a convenient and useful service that not only makes it easy for users to get connected to the Internet and their corporate networks, but also cuts corporate and leisure expenses by making the service complimentary.”

Free broadband will be available in most Radisson SAS hotels by September 1, 2005, and will be available in all hotels by the end of 2005.  For more information about this service and a list of hotels that offer it please visit www.freebroadband.radissonsas.com. 

Radisson SAS Hotels & Resorts, part of Rezidor SAS Hospitality, offers first class service, providing guests with a contemporary, upscale hospitality experience. Radisson SAS has received numerous awards for Best Hotel Chain and is renowned for its "Yes I Can" spirit of service and the "100% Guest Satisfaction Guarantee". It currently includes 174 hotels either in operation or under development, in 44 countries, in Europe, the Middle East and Africa. For more information, visit www.radissonsas.com

Rezidor SAS Hospitality is one of the fastest growing hospitality companies in the world and currently has 253 hotels, encompassing over 47,000 rooms, in operation and under development in 48 countries, with the aim to develop 700 hotels across its different brands by 2012. 

In September 2002, Rezidor SAS announced a unique deal with US-based Carlson Hotels Worldwide to expand selected Carlson brands in Europe, the Middle East and Africa (EMEA). Rezidor SAS now operates Radisson SAS Hotels & Resorts, Regent International Hotels Park Inn and Country Inns & Suites in these areas. Initially Rezidor SAS Hospitality was a wholly owned subsidiary of the Stockholm-based SAS Group. In June 2005 Rezidor SAS Hospitality completed the strategic agreement with US-based Carlson Hotels Worldwide, which resulted in an enhancement of their long-time franchise partnership into a shareholder agreement. Carlson Hotels Worldwide acquired a 25 percent shareholding in Rezidor SAS Hospitality from SAS group in return for renegotiated commercial terms of the parties’ current Master Franchise Agreement. Rezidor SAS Hospitality head office is based in Brussels. 

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Contact:

Radisson SAS Hotels & Resorts
www.radissonsas.com

Rezidor SAS Hospitality
www.rezidorsas.com
 

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Also See: Marriott Will Offer Free Guest Room High-speed Internet Access in Five Brands, 1,700 Hotels / July 2003
Free-to-guest Internet Access Business Model Is Working Very Well for Wingate Inns / Nov 2001


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