|BEVERLY HILLS, Calif. - Aug. 18, 2005 -- Starting today, travelers
can experience the luxurious comforts of the Hilton guestroom even after
check-out. For the first time in its 80-year history, the hotel chain is
making its custom-designed, luxury in-room items available for purchase,
offering guests the opportunity to re-create the experience of a Hilton
guestroom at home.
The new Hilton to Home(TM) program provides a vehicle for consumers
to purchase, via the Internet and printed in-room collateral, plush Hilton
guestroom items, including the ultra-comfortable Hilton Suite Dreams(R)
mattress and box spring, luxury Hilton Serenity Collection(TM) bedding
items, Crabtree & Evelyn La Source(R) bath product line and the exclusive
Hilton Family clock radio.
"Our guests enjoy pampering themselves with superior amenities during
their stay and they often inquire about how they can purchase their favorite
in-room items, be it the pillows, bedding, or even the bathrobe," said
Jeffrey Diskin, senior vice president of brand management & marketing
for Hilton. "Now, for the first time, we are providing our customers the
chance to indulge in our guestroom experience in the comfort of their own
These guestroom items are an example of the overall $500 million investment
that Hilton Hotels Corporation and its franchise property owners are making
to enhance their hotels over the next few years. In 2005 alone, Hilton
will be opening 15 properties and plans to renovate more than 40 others.
Merchandise is provided through an agreement with Hotels at Home and
can be ordered via the toll free number, 1-877-3HILTON, or online at www.Hilton-hotelsathome.com.
The Web site also features complete product details and pricing information.
Prices are subject to change and do not include taxes
or shipping and handling.
|Suite Dreams(R) Mattress and Box Spring - The Hilton Suite Dreams(R)
bed by Serta, custom-designed for Hilton to exact specifications, is posturized
for added coil support and features a unique internal design that prevents
edge breakdown. An innovative, patented quilt design and inviting plush
top mattress improves circulation and reduces nighttime restlessness.
Cal. King: $1,450.00
Hilton Serenity Down Comforter - Pacific Coast(R) Feather manufactured
using old-world traditions of craftsmanship, the Hilton Serenity down comforter
is both durable and decadent. This mid-weight, allergy-free comforter nestles
beautifully into the Hilton Serenity duvet cover.
Hilton Serenity Pillow - Sink into the comfort of our Hilton Serenity
pillow by Pacific Coast(R) Feather, which offers a supportive inner chamber
of feathers and down surrounded by a dreamy layer of pure, allergen-free
goose down. Cambric barrier-weave cover ensures ticklish feathers won't
Hilton Serenity Sheet Set - Delightfully soft and inviting, Hilton
Serenity bed linens invite you to indulge in blissful slumber, night after
night. Crafted of 250 thread-count, easy care 60/40 cotton-poly with a
woven, tone-on-tone stripe, these linens make a striking design accent.
Set includes one flat sheet, one fitted sheet, and two pillowcases.
Cal. King: $165.00
Hilton Family Exclusive Clock Radio - At less than six inches square,
this sophisticated alarm clock/radio packs an array of functions into a
diminutive package. The clock has the world's easiest-to-set alarm feature,
automatically adjusts for daylight savings time, and maintains alarm setting
during power outages. Digitally tune and preset your favorite radio stations
or attach an MP3 or CD player for enhanced listening pleasure.
La Source(R) Body Lotion - A mini-spa treatment for your skin. Nourishing
marine extracts and vitamins, plus soothing oils and herbal extracts leave
your skin soft and gently scented with a refreshing blue-water fragrance.
Shawl Collar Bathrobe - Children and adults alike will love the
thirsty weave and luxurious touch of our 100% cotton, terry cloth bathrobe.
A perfect choice for bath or bedtime comfort.
About Hilton Hotels Corporation
Hilton Hotels Corporation is recognized internationally as a preeminent
hospitality company. The company develops, owns, manages or franchises
more than 2,300 hotels, resorts and vacation ownership properties. Its
portfolio includes many of the world's best known and most highly regarded
hotel brands, including Hilton(R), Conrad(R), Doubletree(R), Embassy Suites
Hotels(R), Hampton Inn(R), Hampton Inn & Suites(R), Hilton Garden Inn(R),
Hilton Grand Vacations Club(R) and Homewood Suites by Hilton(R).