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The Public Now Able to Purchase Hilton's New Beds, Clocks and Amenities
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BEVERLY HILLS, Calif. - Aug. 18, 2005 -- Starting today, travelers can experience the luxurious comforts of the Hilton guestroom even after check-out. For the first time in its 80-year history, the hotel chain is making its custom-designed, luxury in-room items available for purchase, offering guests the opportunity to re-create the experience of a Hilton guestroom at home. 

The new Hilton to Home(TM) program provides a vehicle for consumers to purchase, via the Internet and printed in-room collateral, plush Hilton guestroom items, including the ultra-comfortable Hilton Suite Dreams(R) mattress and box spring, luxury Hilton Serenity Collection(TM) bedding items, Crabtree & Evelyn La Source(R) bath product line and the exclusive Hilton Family clock radio. 

"Our guests enjoy pampering themselves with superior amenities during their stay and they often inquire about how they can purchase their favorite in-room items, be it the pillows, bedding, or even the bathrobe," said Jeffrey Diskin, senior vice president of brand management & marketing for Hilton. "Now, for the first time, we are providing our customers the chance to indulge in our guestroom experience in the comfort of their own homes." 

These guestroom items are an example of the overall $500 million investment that Hilton Hotels Corporation and its franchise property owners are making to enhance their hotels over the next few years. In 2005 alone, Hilton will be opening 15 properties and plans to renovate more than 40 others. 

Merchandise is provided through an agreement with Hotels at Home and can be ordered via the toll free number, 1-877-3HILTON, or online at www.Hilton-hotelsathome.com. The Web site also features complete product details and pricing information. 
 

Suite Dreams(R) Mattress and Box Spring - The Hilton Suite Dreams(R) bed by Serta, custom-designed for Hilton to exact specifications, is posturized for added coil support and features a unique internal design that prevents edge breakdown. An innovative, patented quilt design and inviting plush top mattress improves circulation and reduces nighttime restlessness.
Cal. King: $1,450.00
King: $1,450.00
Queen: $1,250.00
Full: $1,050.00
Hilton Serenity Down Comforter - Pacific Coast(R) Feather manufactured using old-world traditions of craftsmanship, the Hilton Serenity down comforter is both durable and decadent. This mid-weight, allergy-free comforter nestles beautifully into the Hilton Serenity duvet cover.
King: $230.00
Queen: $215.00
Full: $195.00
Hilton Serenity Pillow - Sink into the comfort of our Hilton Serenity pillow by Pacific Coast(R) Feather, which offers a supportive inner chamber of feathers and down surrounded by a dreamy layer of pure, allergen-free goose down. Cambric barrier-weave cover ensures ticklish feathers won't sneak out.
King: $75.00
Queen: $60.00
Hilton Serenity Sheet Set - Delightfully soft and inviting, Hilton Serenity bed linens invite you to indulge in blissful slumber, night after night. Crafted of 250 thread-count, easy care 60/40 cotton-poly with a woven, tone-on-tone stripe, these linens make a striking design accent. Set includes one flat sheet, one fitted sheet, and two pillowcases.
Cal. King: $165.00
King: $165.00
Queen: $155.00
Full: $145.00
Hilton Family Exclusive Clock Radio - At less than six inches square, this sophisticated alarm clock/radio packs an array of functions into a diminutive package. The clock has the world's easiest-to-set alarm feature, automatically adjusts for daylight savings time, and maintains alarm setting during power outages. Digitally tune and preset your favorite radio stations or attach an MP3 or CD player for enhanced listening pleasure.
Price: $50.00
La Source(R) Body Lotion - A mini-spa treatment for your skin. Nourishing marine extracts and vitamins, plus soothing oils and herbal extracts leave your skin soft and gently scented with a refreshing blue-water fragrance.
Price: $18.00
Shawl Collar Bathrobe - Children and adults alike will love the thirsty weave and luxurious touch of our 100% cotton, terry cloth bathrobe. A perfect choice for bath or bedtime comfort.
Adult: $80.00
Child: $60.00
Prices are subject to change and do not include taxes or shipping and handling.

About Hilton Hotels Corporation 
Hilton Hotels Corporation is recognized internationally as a preeminent hospitality company. The company develops, owns, manages or franchises more than 2,300 hotels, resorts and vacation ownership properties. Its portfolio includes many of the world's best known and most highly regarded hotel brands, including Hilton(R), Conrad(R), Doubletree(R), Embassy Suites Hotels(R), Hampton Inn(R), Hampton Inn & Suites(R), Hilton Garden Inn(R), Hilton Grand Vacations Club(R) and Homewood Suites by Hilton(R).  

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Contact:

Hilton Brand Communications
Jeanne Datz Rice, 310-205-4545
[email protected]
http://www.hiltonworldwide.com

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Also See: Barry Sternlicht: The Hotel Industry Thought We Were Nuts When We Introduced this Fluffy, All-white Bed; Five Years Later Westin Has Sold Almost 4,000 Heavenly Beds and 30,000 Sheets and Pillows / August 2004
New Beds, Clocks, Amenities and Guest Room Enhancements Underway Throughout All 2,300 Branded Hotels within the Hilton Family / July 2005


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