Hotel Online  Special Report


 Gary Selesner Named President of Caesars Palace


LAS VEGAS - Aug. 8, 2005 -- Harrah's Entertainment, Inc. (NYSE: HET) announced today that Gary Selesner has been named President of Caesars Palace. 

A 21-year veteran of the gaming industry, Selesner previously served as Caesars Palace's general manager. Selesner will have responsibility for the property's day-to-day operations, and report to Tom Jenkin, president of Harrah's Western Division. 

"Gary has had a distinguished career, including leadership positions for a broad range of markets, properties and brands," Jenkin said. "His expertise with diverse brands, entertainment and marketing will be particularly important to us at Caesars Palace, one of the best-known luxury brands in the gaming industry." 

Before joining Caesars Palace, Selesner served as general manager of several prominent casino resorts, including the Rio All-Suite Hotel & Casino, the Hard Rock Hotel & Casino Las Vegas, Harrah's Lake Tahoe, Harrah's Las Vegas and Trump Plaza in Atlantic City. 

Selesner began his gaming career as an Advertising Manager for Harrah's Marina and Trump Plaza, in Atlantic City, then held several management positions at Trump Plaza before becoming its president. He left Trump to become Corporate Vice President of Sales and Marketing for President Casinos, which opened America's first riverboat casino and owned gaming facilities in the South and Midwest. After his tenure with President Casinos, Selesner became Senior Vice President in charge of Harveys East Coast development. In 1996, Selesner became General Manager of the Hard Rock Hotel & Casino Las Vegas. He then served as General Manager of Harrah's Lake Tahoe before returning to Las Vegas in 2001 as Assistant General Manager of Harrah's Las Vegas. 

He became General Manager of the Rio in 2002 and joined Caesars Palace as its General Manager in July 2005. Selesner has a bachelor of arts degree from the University of Arizona. 

Harrah's also announced that John Unwin, senior vice president of hotel operations for Caesars Palace, has been named the assistant general manager of Caesars Palace. 

Unwin will supervise all hotel, leisure and food and beverage departments as well as slot operations. He will report to Selesner. 
Unwin has more than 25 years' experience in the hospitality industry. Before joining Caesars in May 2004, he was Chief Operating Officer for Ian Schrager Hotels' worldwide portfolio of hotels. Prior to his six years with Schrager, Unwin held senior management roles with Fairmont, Marriott and Westin Hotels. Unwin holds a bachelor of arts degree in English from Western Washington University in Bellingham, Washington. 

"John's extensive background with luxury properties, leading designers and innovative food and beverage offerings has ideally prepared him for an expanded role at Caesars Palace," Jenkin said. 

Harrah's Entertainment, Inc., is the world's largest provider of branded casino entertainment. Since its beginning in Reno, Nevada 67 years ago, Harrah's has grown through development of new properties, expansions and acquisitions. On June 13, 2005, Harrah's Entertainment acquired Caesars Entertainment, Inc., and now owns or manages through various subsidiaries more than 40 casinos in three countries, primarily under the Harrah's, Caesars and Horseshoe brand names. With nearly 4 million square feet of casino space, more than 40,000 hotel rooms and nearly 100,000 employees, the Harrah's portfolio is the most diverse in the gaming industry. Harrah's Entertainment is focused on building loyalty and value with its customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. 

This release includes "forward-looking statements" intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. You can identify these statements by the fact that they do not relate strictly to historical or current facts.


     Harrah's Entertainment, Inc., Las Vegas
David Strow

Also See: Caesars Palace Opens Fifth Hotel Tower, Marks Completion of a Five-year Extreme Makeover / July 2005
Profile: George Vera, the Front-door Manager at Caesars Palace / April 2004

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