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  Broughton Hospitality Group Awarded the Management Contract for the Inn at East Beach,
Santa Barbara, California

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Huntington Beach, California -- May 27, 2005 - Larry Broughton, president of Broughton Hospitality Group (BHG) headquartered here, has announced that effective May 15, 2005, his firm was awarded the management contract for the Inn at East Beach, 1029 Orilla Del Mar, Santa Barbara, California. Located only one block from East Beach -- popular with families, sunbathers and volleyball enthusiasts -- the Inn has 33 accommodations comprised of 6 spacious suites with full kitchens and fireplaces and 27 superior guest rooms. First opened in 1950 and known as East Beach Lodge, the property proudly hosted the White House press corps during the Reagan years when the president resided at his nearby ranch.

Broughton Hospitality Group will be supervising property enhancements beginning in Fall 2005 including upgrades to guest rooms and public areas. Initially, the property management systems and operational controls are being aligned with BHG corporate operations and services. According to Larry Broughton, "We are pleased to welcome Inn at East Beach to our rapidly expanding BHG portfolio and optimizing its potential. As our third hotel in Santa Barbara County, it offers increased economies of scale for sales, marketing and operational efficiencies." 
 

History of the Inn at East Beach

Like the ugly duckling who turned into a beautiful swan, the Inn at East Beach languished for many years as a rather plain property enjoying a fabulous location.

During the Reagan presidential years, the East Beach Lodge was host to the President's support staff during his many visits to his Santa Barbara ranch. Home to White House Communications, White House Motor Pool, the Secret Service and the White House valets and stewards, the Inn at East Beach was an especially lively place during those years and was proud to extend its warm welcome to those hardworking members of the President's team.

One of the Inn at East Beach's proudest contributions to our foreign affairs occurred back in March of 1983 when England's Queen Elizabeth visited President Reagan at his ranch for lunch. The President's personal chef was our frequent guest and he chose to prepare his multi-course gourmet Mexican lunch for the Queen and the President in his spacious kitchen suite at our Santa Barbara Inn rather than the rather cramped ranch kitchen. Four wheel drive vehicles driven by specially assigned military White House Motor pool personnel ferried each course all the way to the Presidential retreat. Word is that the Queen never enjoyed better Enchiladas and Chile Rellenos and Britain has remained our loyal ally ever since.

The two-story Inn surrounds a sparkling pool and sun deck. Many rooms have ocean or mountain views; all feature patio or balcony. 

Broughton Hospitality Group is an innovative hospitality management company that combines an upbeat operating style and creative spirit with results-oriented business practices for independent lodging properties. BHG properties include the Inn of the Spanish Garden of Santa Barbara, CA (www.SpanishGardenInn.com); the Wine Valley Inn & Cottages in Santa Ynez Valley, CA (www.WineValleyInn.com); The Georgian Hotel in Santa Monica, CA (www.GeorgianHotel.com); Hotel Mojave in Palm Desert, CA (www.HotelMojave.com); Hotel Huntington Beach in Huntington Beach, CA (www.HotelHB.com); Casa Iguana Hotel in Puerto Vallarta, (www.CasaIguanaHotel.com); and Tallman Hotel (www.TallmanHotel.com) in Lake County, CA scheduled to open in Fall 2005.

Contact:
 Larry Broughton
President
Broughton Hospitality Group
TEL: (714) 848 2224
lb@broughtonhospitality.com
www.BroughtonHospitality.com
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Also See: Broughton Hospitality Group Opens Two Hotels in California; Santa Barbara and Palm Springs / Nov 2001
Broughton Hospitality Group Now Operating The Georgian Hotel, Santa Monica, California / December 2004


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