Guarantees Lowest Rates on the Internet
|SPARTANBURG, S.C., (November 16, 2004) – Gary DeLapp, President and
CEO of HVM L.L.C., the operator of Extended Stay Hotels, announced today
the launch of a new website (ExtendedStayHotels.com) that gives business
and leisure travelers access to the most comprehensive and convenient extended
stay reservations system in the United States. The easy-to-use website
offers a choice of over 650 extended stay locations. The website also includes
a guarantee that if a lower, publicly available, nightly rate is found
on any travel booking engine for the same Extended Stay HotelsSM property
over the same dates, it will honor that rate and include an additional
10 percent nightly rate discount.
“We’re making it easy to find and book hotels that provide extended
stay lodging, ” says DeLapp. “Consolidating brands within this one segment
of the hospitality industry means that when people are looking for an extended
stay hotel they will likely find it at ExtendedStayHotels.com.” Properties
initially featured on the website are Extended StayAmerica®, Homestead
Studio Suites®, StudioPLUS Deluxe Studios® and Crossland Economy
Studios®, collectively reaching all destinations from coast to coast.
Thirty-seven former Wellesley Inn and Suites became part of the Extended
Stay Hotels family in October 2004 and are now part of the Extended StayAmerica
brand, as well.
“Few designated extended stay hotel booking sites offer such a broad range of products and locations,” says Mark Skinner, partner with the hospitality consulting firm, The Highland Group.
The site has an enhanced hotel search option that allows users to drill down to find information they need about individual hotel properties, including specific amenities, room layouts, virtual tours, driving directions and local points of interest like nearby restaurants, movie theaters and other businesses. There is also an option to create a password-protected personal identification page where billing address, credit card and contact information is stored in the system, thus eliminating the need to re-enter the same information when subsequent reservations are made. Existing reservations may also be accessed at ExtendedStayHotels.com for viewing or to make modifications.
DeLapp says, “Extended Stay Hotels is taking extraordinary steps to provide for the needs of extended stay travelers. Service is a top priority and Extended Stay Hotels is setting new benchmarks for how customers should expect to be treated in this industry.”
The new website is one of many industry improvements that have been made since the consolidated marketing of the Extended Stay America and Homestead Studio Suites Hotels® brands began in May, 2004. Today, there is an Extended Stay HotelsSM property in most major markets in the U.S., making it the country’s largest and most comprehensive collection of extended stay properties.
According to The Highland Group, demand for extended stay hotels increased by 6.8 percent in the first quarter 2004 compared to one year prior. Room demand is outpacing room availability, which leads many to believe the extended-stay category is on pace to return to pre-9/11 days when the extended stay industry held a 12-point premium occupancy rate (69.3%) over the entire hotel industry.
About Extended Stay Hotels
HVM L.L.C., the operator of Extended Stay Hotels is headquartered in Spartanburg, South Carolina. The company operates more than 650 extended stay lodging hotels in 43 states, including Extended StayAmerica Efficiency Studios®, Homestead Studio Suites Hotels®, StudioPLUS Deluxe Studios® and Crossland Economy Studios® properties.
Extended Stay Hotels
100 Dunbar Street
Spartanburg, SC 29306
Phone: (864) 573-1600
|Also See:||The Combination of Extended Stay America and Homestead Village Will Create a Dominant Force in Extended-stay Lodging, New Company Will Have 31% of the Extended Stay Market / March 2004|
|Gary A. DeLapp, President/CEO, Homestead Studio Suites Outlines Goals for 2002 / Feb 2002|