Hotel Online  Special Report


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ClubResorts Selects E-site Marketing as Website
Development and Internet Marketing Partner
Bethesda, MD (November 16, 2004) -- E-site Marketing, L.L.C. was recently chosen to partner with ClubResorts, a division of ClubCorp, to provide online marketing services to their resorts across the United States. E-site Marketing will initiate the partnership with Pinehurst, one of ClubCorp’s nationally recognized golf resorts.  Utilizing a strategic e-business plan, E-site Marketing will provide customized products and services, including a new website and Internet Marketing program.

“We are honored to have been selected to provide our Internet marketing expertise to such a prestigious group of resorts,” noted Felix Laboy, E-site Marketing president and CEO.  “After a comprehensive national search, ClubResorts retained us to design and develop new websites for Pinehurst Resort, The Homestead and Barton Creek Resort & Spa.  This is an exciting and significant opportunity for E-site Marketing to further establish the ClubResorts’ brand, promote the unique attributes of each resort, and to maximize online revenue for our new partner.”

ClubResorts, a world leader in offering excellent golf resort lifestyle experiences, has a distinct portfolio consisting of luxury golf and destination resorts, corporate golf clubs, a golf institute, and resort real estate. Pinehurst Resort, located in the Village of Pinehurst, North Carolina, is the largest golf resort in North America. It was the site of the 1999 U.S. Open and is the future site of the 2005 U.S. Open. Additional ClubResorts’ properties include The Homestead in Hot Springs, Virginia, and Barton Creek Resort & Spa in Austin, Texas.

According to Lisa Kislak, sr. vice president of marketing of ClubCorp, “Our decision to partner with E-site Marketing was based on their innovative and creative website design and development talent in addition to their reputation for superior products, impeccable customer service and tangible results.  The E-site Marketing team recently launched the first website for Pinehurst Resort, and the feedback from customers is excellent.”

E-site Marketing, located in Bethesda, MD, specializes in creating Internet marketing solutions and websites exclusively for the hospitality industry.  The company’s unique approach to building successful online marketing programs combines hospitality expertise, innovative Internet marketing techniques and an emphasis on return on investment.  Customers include world-class hotels, resorts and destinations in the U.S., Canada, Europe, Mexico, Africa, Australia and the Caribbean.

For more information on E-site Marketing and its products and services, please call 301-986-9566 x30, e-mail information@esitemarketing.com or visit our website www.esitemarketing.com.

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Contact:

E-site Marketing, L.L.C.
Shari Barnett
Director of Client Services
4835 Cordell Ave. Suite 101
Bethesda, MD 20814
301-986-9566, ext. 30
information@esitemarketing.com
www.esitemarketing.com



 
Also See: Use Look-to-Book Ratios to Monitor Online Distribution Channels and Your Competitive Set / October 2004
RezTrack™ Offers New Product To Measure Hotel Web Activity, ROI / June 2004
E-site Marketing Wins Big with HSMAI's Golden Click Awards / March 2004
E-site Marketing Announces New Clients and Record Growth in 2002 / March 2003
E-site Marketing Delivers Maximum Return on Investment for Destination Hotels & Reorts / March 2003
Bethesda-based E-site Marketing Expands With Prestigious New Clients / March 2002
Four Distinctive New Clients Seek Out The Internet Marketing Services of E-site Marketing in Bethesda, Maryland / June 2002
Puerto Rico Convention Bureau and El Cid Mega Resort Use E-site Marketing to Improve On-line Marketing / March 2000 


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