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Influenced the Hotel Industry |
Phoenix, AZ - October 29, 2003 - Hogan is researching a book that will also be used as partial fulfillment of his current quest to earn his doctorate in International Business. "It's an undeniably interesting concept," Hogan says, "and one that I've been interested in much of my career. There are obvious selections from around the world, but there are likely lesser-known individuals who have made tremendous impacts on the world of hotels." "I�m looking especially for people who have made a difference in the industry as a whole. For example, we know that Kemmons Wilson made an indelible mark on US and global marketing with Holiday Inns as a franchising concept, but there are many others who have unique approaches to real estate and /or service such as the founders of Mandarin Oriental, Taj Hotels, Resorts and Palaces or bed n� breakfast referral groups." Hogan plans to draw much of the material for the project from collections of documents and photos available online, as well as from company and association archives. He plans to conduct research over the next six months. Rather than rely only on the best known names such as Lord Charles Forte of the UK or America�s Howard Johnson, the research will include and encourage nominations from the industry in as many publications and online services as possible. "The name Ritz- Carlton, for example has the original contributions of Caesar Ritz who was an incredible Swiss Hotelier known for service. More than half a century later though, it was a different European named Horst Schulze who brought the chain to new heights of modern quality and international prestige. Another Schultz (Ray) launched the successful chain of mid-range hotels (Hampton Inns) at one of the most financially challenging times in recent US history. John Portman changed the direction of hotel construction with his late 1960s atrium design in the Atlanta Hyatt and the list goes on." There are certain points of information that are being sought, such as any specific contributions to the hotel industry. These could include such diverse areas as:
"This current period of global economic challenge is a perfect time to reflect and celebrate both the history and the future of the industry," says Hogan. It is not necessary to complete the nomination form fully, but providing as much information as possible on the individual will be helpful. Hogan invites those with documentary material and background information to write or email him with information. He discourages procrastination, as the first draft of the book is expected by Spring 2004. John Hogan, MBA CHA MHS is the Director of Education & Cultural Diversity for Best Western International, the world�s largest hotel chain. Best Western International has more than 4,100 hotels in more than 80 countries and is one of the world�s oldest organized hotel brands, founded in 1946 in California. He holds an undergraduate degree from the University of Massachusetts and an MBA from the University of Northern Washington. His professional experience includes over 30 years in hotel operations, food & beverage, sales & marketing, training, management development and asset management on both a single and multi-property basis. He is a Certified Hotel Administrator (CHA), a Master Hotel Supplier (MHS) and is a past recipient of the American Hotel & Lodging Association�s Pearson Award For Excellence in Lodging Journalism. He has served as President of both city and state hotel associations. John�s background includes teaching college level courses as an adjunct professor for 20 years, while managing with Sheraton, Hilton, Omni and independents hotels. Prior to joining Best Western International in spring of 2000, he was the principal in an independent training & consulting group for more than 12 years serving associations, management groups, convention & visitors� bureaus, academic institutions and as an expert witness. He has conducted an estimated 3,000 workshops and seminars in his career to date. He has published more than 175 articles & columns on the hotel industry and is co-author (with Howard Feiertag, CHA CMP) of LESSONS FROM THE FIELD � A COMMON SENSE APPROACH TO EFFECTIVE HOTEL SALES, which is available on from HSMAI www.hsmai.org and other industry sources. Hogan can be reached by email at mailto:[email protected].
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Nomination Form ( Copy and paste nomination form in email addressed to: [email protected] ) Person Nominated: Area of contribution (can be from the following list or other area):
Design Education Franchising Globalization and/or diversity International trade Marketing & Sales Positioning in the market Service Specialty or niche markets Training Other factors that changed the industry greatly (Companies, brands, groups or hotels associated with, founded, etc> Contributions made to global or regional hospitality:
Do you have any resources available that can be used in this recognition
program: Electronic information is ideal, as the author cannot guarantee
the return of any items. These could include photographs, news clippings,
archived copied of information held in company information centers, etc.
Comments, observations or other reasons for this nomination:
Person making nominations: Name_________________________________________________
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