Hotel Online  Special Report


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Lees Inns Chooses InnLink for Private Label Voice,
Seamless GDS, Internet, and
Booking Engine Services
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Hendersonville, TN and N. Vernon, IN – InnLink, an industry leader in hotel reservation representation services and marketing programs for hotel chains, franchise hotel companies, and independent hotels announces the signing and service activation of 19 Lees Inns of America hotels (www.leesinn.com ).

Based in southern Indiana, Lees Inns of America was founded in 1974 by Mr. Lester Lee. Since then, Lees Inns has grown to encompass and represent the highest standards of lodging and guest service within a multi-state area.  Lees Inns will utilize InnLink’s voice reservation services, seamless GDS connectivity, integrated Internet travel website reservation access, and proprietary Booking Engine for consumer-initiated reservations. In addition, InnLink’s powerful CMS (Customer Management System) will provide Lees Inns with an online, browser-based graphic tool to manage inventory, rates, length of stay controls, multi-property and chain reporting, and a host of additional functions.

Lees Inns’ unique hospitality concept provides guests with larger-than-average rooms, a wide variety of business and leisure service offerings, and a Silver Service Hot Breakfast at most locations. 

According to Mike Collier, V P of Lees Inn Management Company … “Lees Inns continues to focus on providing excellent service and a positive guest experience at an affordable rate.  When we choose to utilize services outside of our core competencies, we pursue the top company in that outsourced specialization to ensure that our standards remain high. In this case, the top company in the Reservations Industry is InnLink, and we remain confident that they will live up to their excellent reputation in representing all of Lees Inns’ needs for Reservations.”

Mike Young, president of InnLink, says, “We are very proud to associate with and be of service to Lees Inns.  InnLink works diligently to provide a tight, cohesive, and cooperative customer environment – one in which our clients and staff succeed.  The blending of our core service offerings and ancillary programs with Lees Inns’ professional staff and proactive partnership will no doubt be a winner for both of our companies.”

All services transitioned to InnLink during late October, 2003.

About InnLink, LLC:

Founded in 1991, InnLink (www.innlink.com) specializes in the processing of reservations for hotels and hotel companies including comprehensive private-label voice reservations, seamless GDS connectivity, and a variety of Internet products including a private label Branded Booking Engine. InnLink provides a real-time environment for hotel management to maximize channel-managed, reservation revenue streams.  Central to InnLink’s service is a dedication to excellence and to superior customer service and support.  InnLink is a wholly owned subsidiary of ShoLodge, Inc. (NASDAQ:  LODG) of Hendersonville, Tennessee.

For more information, contact Mike Otten, Director of Sales and Marketing, at 770.431.6828 or info@innlink.com.

About Lees Inns of America, Inc.:

Experience the difference of affordable luxury with Lees Inns!  We take great pride in our hotels and offer the decor and service of a four-star hotel with the convenience and price travelers expect.  Every Lees Inn property provides either a continental breakfast or Silver Service Hot Breakfast Buffet* featuring pancakes, scrambled eggs, potatoes, bacon, sausage, biscuits and gravy, a variety of sweet breads and much more, complimentary with your stay.  Many of our properties* offer an Indoor Pool & Spa, Fitness Center, Guest Shoppe and Guest Laundry facilities.  Cable with HBO, in-room coffee maker, iron and ironing board are furnished in every room.  Children under 18 stay free with an adult.  At Lees Inns, service is the deciding difference. 

For more information, contact Carie Sutherburg, CRS Manager, at 812.346.5072 or guestservices@leesinn.com

*Amenities vary by location. Call or visit our website for details.

Contact:

InnLink, LLC
Mike Otten
Director, Sales/Marketing
PH: 770.431.6828
mike.otten@innlink.com


Also See Moonstone Hotels Increases Reservations Through InnLink / August 2003
The AmericInn® Lodging System Completes Chainwide Conversion to New Central Reservation System / July 2003
InnLink Acquires YOUPriceit.com; Enters Online Web and Retail Travel Businesses / May 2003
InnLink and USinns.com Launch GDS and Online Internet Reservation Services to the Bed and Breakfast Industry / April 2003
AmericInn Signs InnLink for Central Reservation System Management; Chainwide Conversion Scheduled for June 2003 / March 2003
InnLink Signs Suburban Franchise Systems’ 61 Hotels for Private Label Voice, Seamless GDS, Internet, and Booking Engine Services / Dec 2002
InnLink Creates a “Perfect Union” with GuestHouse International Franchise Systems / Aug 2002
InnLink Hires Sharryn Harewood as Director of Marketing Solutions / Aug 2002
InnLink Acquires USinns.com – Internet-based Search Engine and Travel Web Site with over 25,000 Bed and Breakfast Listings / June 2002
Hospitality International's Alliance with InnLink Results in Reservations' Increase of Over 100% / May 2002 
InnLink Positions for Growth - Launches New Web Site, Increases Staff and Enhances Services / Feb 2002 
Innlink Activates Hospitality Intl's 5 Brands and 252 Properties for Voice, GDS, and Internet Reservation Services / Jan 2002 
Innlink Announces Two-Way CRS Interface with Multi-Systems, Inc. (MSI) PMS / Jan 2002 


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