�We�re in an enviable position,� said James C. Miles, Vice President of Hershey Resorts and Commercial Group.  �The Spa continues to drive bookings and increase revenues.  Simply put, there is a strong and ongoing demand for our treatments and the services we provide and we�re committed to an expansion that will create the space to offer our guests an experience that not just meets, but exceeds their expectations. It�s a testament to the success of the spa, our chocolate treatments and the spa�s management and we�re looking forward to this exciting new project.�

Set to complete for the 2004 holiday season, The Spa At The Hotel Hershey, will:

• Grow from 17,000 to 30,000 square feet
• Introduce a spa guest-only lounge, retreat and restaurant
• Add 23 new treatment areas for a total of 53 including:
• Seven new massage rooms for a new total of 15
• Three new wet treatment rooms for a total of six
• Four new facial rooms for a total of nine
• Create a separate hair and nail salon that will welcome teens, which will include:
• Four new manicure tables for a total of six
• Three new pedicure thrones for a total of six
• Two new hair styling stations for a total of four

�We�ve made careful choices in our plans for expanding the spa which take advantage of the gorgeous backdrop found in the property�s grounds while preserving the elements which already make the spa a comfortable, relaxing environment. Plus, we�ve developed new approaches for the salon and lounge areas that are fitting departures from what exists, akin but with their own atmosphere,� Galyean said.

In keeping with the existing spa design elements, new massage rooms will be fashioned with floor-to-ceiling French doors that open onto Juliet balconies while facial rooms and new wet treatment rooms will emulate High Point Mansion, the home of Milton and Catherine Hershey � a style already prevalent in the spa � with marble landings, hardwood floors in massage rooms and pale yellow walls. Two of the hotel�s current guest rooms will be removed from inventory to accommodate the expansion.

In contrast, the new hair and nail salon with a separate entrance will be established, fashioned with a natural, garden theme using faux finish wall treatments, marble floors and a focal point flora planter and seating area. Significantly, teen guests 13 and older will now be welcomed to experience facials, hair styling, manicures and pedicures. New pedicure thrones � positioned to overlook The Hotel Hershey formal gardens and reflecting pools via floor-to-ceiling windows and also in private pedicure rooms � will also feature state-of-the-art noiseless technology.

The Spa Oasis, located on the first floor of The Hotel Hershey, will be accessible to spa guests only and will convey a sanctuary-like environment overlooking the Hotel�s grounds with Marrakech-inspired tiles and architectural details, a water wall, multi-colored Paris flea market-style multi-colored crystal chandeliers, draped fabrics and overstuffed lounge furniture to mimic a Harem tent. A limited spa-inspired menu including fresh juices, smoothies and salads will be offered in an adjacent dining area, and outdoor seating on a private patio is planned.

Known for combining innovative and visionary design principles with a comprehensive understanding of the hospitality industry, Galyean is founder and Master Design Conceptualist of The TAG Studio, a hand-selected group of resort design specialists nationwide who collaborate in defining vision for unique resort environments and establish planning, design concepts, design decisions and signature details. Interior architect and designer Whitney Fisher, The W Group, Nashville, TN will provide interior design expertise and Nashville-based architects Earl Swensson Associates Inc. (ESa) will be responsible for architecture, engineering and construction administration. Whiting-Turner Contracting Company of Baltimore, MD will execute the expansion and Spa Director Jennifer Wayland-Smith will oversee the entire project. 

The Spa At The Hotel Hershey is located at 100 Hotel Road, Hershey, PA 17033-0446.  The Hotel Hershey is a Mobil Four-Star, AAA Four-Diamond property, a member of Preferred Hotels and Resorts Worldwide as well as National Trust Historic Hotels of America and offers 233 deluxe guestrooms and 27 suites. 

Hershey Entertainment & Resorts Company owns and operates The Hotel Hershey as well as the world-class themepark Hersheypark, ZooAmerica, North American Wildlife Park, Dutch Wonderland Family Entertainment Complex, Hershey Lodge and Convention Center, Hershey Golf Club, Hershey Highmeadow Campground, Hershey Nursery, Hershey Laundry and Textiles, GIANT Center and Hershey Bears, members of the American Hockey League.