Golden Tulip Hotels, Inns & Resorts Expands Via Joint Venture with Chambertin Hoteis Ltd in Brazil / March 2003

Hotel Online Special Report

Golden Tulip Hotels, Inns & Resorts Expands Via
Joint Venture with Chambertin Hoteis Ltd in Brazil

Amersfoort (The Netherlands), 5th March 2003 - Golden Tulip Hotels, Inns & Resorts is proud to announce its intent to enter into a joint venture with existing Brazilian master franchisee Chambertin Hoteis Ltd with the objective to grow the current hotel portfolio throughout Brazil, Chile, Argentina and Uruguay to reach 50 hotels by the year 2007.

The current portfolio counts 11 hotels in Brazil, of which the contracts of six new hotels were signed during the recent visit of Hans Kennedie (Managing Director) and Rachna Taneja (Strategic Development Director) to Brazil. Two further hotels are scheduled to be opened during the course of 2003.

Golden Tulip is now active in Sao Paolo, Rio de Janeiro and the north-east in the cities Fortaleza (2 hotels), Recife and Natal (both 1 hotel).

Golden Tulip entered Brazil in 1999 with the first property managed by Chambertin, the Golden Tulip Paulista Plaza in Sao Paulo Brazil.

As per 1st February 2003, Golden Tulip has appointed two specialists to support the development of the brand. Ricardo Senn joins Golden Tulip as the regional director for South America bringing along 10 years of experience with Utell International, one of Golden Tulip�s suppliers of reservation business. Furthermore, a part time public relations manager has been appointed with the aim to promote the hotels and the brand towards the international businesses and communities in Brazil. In addition to

Golden Tulip Paulista Plaza
Alameda Santos 85 Jardins
Sao Paulo, Brazil

the hotels in Brazil, Golden Tulip currently franchises one hotel in Santiago de Chile, Chile and one hotel in Buenos Aires, Argentina.

�All hotels represent perfect examples of what Golden Tulip and Tulip Inn symbolise, international standards & local flavours,� states Hans Kennedie, chief executive officer and managing director of Golden Tulip. �By entering into a joint venture with Chambertin, we aim to intensify Golden Tulip�s position in the market, which includes investing additional resources,� continues Kennedie. �By increasing our involvement, we aim to boost the developments so to achieve our overall mission of becoming one of the leading chains in the markets we operate in. The appointments of our public relations manager and Ricardo will provide valuable additions to the operation.�

Golden Tulip Hotels, Inns & Resorts is a privately owned franchise company with its head office based in Amersfoort, the Netherlands. Since the recent acquisition of TOP International Hotels, a German based hotel consortium, the Golden Tulip Top Hospitality Group portfolio comprises over 45,000 rooms in approximately 440 hotels across 46 countries, with the majority of hotels being located in urban destinations across Europe, the Middle East & Africa. Golden Tulip offers a unique concept for two brands, designed to implement international standards, whilst maintaining local flavours: Golden Tulip for the four star business and resort hotels and Tulip Inn for the three star category. TOP International Hotels offers hotel reservations, marketing and sales services to independent hotels.

Contact:

Ms Rachna Taneja
Strategic Development Director
Golden Tulip Top Hospitality Group
Tel: +31 33 2544 804
Email: [email protected]

Also See	Tuomas Madison Named Vice President of Franchising for Golden Tulip / Oct 2002
	Golden Tulip Initiates General Franchise Council to to Protect the Rights of Franchisees / Oct 2002

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