Hotel Online  Special Report

 
The Carino Collection Celebrates Explosive
Growth at First Annual Meeting
Company�s International Expansion Propelled by its
SalesConnect 2.0� Tool

NEW YORK/January 20, 2003 -- The CARINO Collection, an innovative sales representation company for independent hotels, will celebrate an extremely successful first anniversary on January 21, beating the odds in a highly volatile hospitality industry. Launched in January 2002, the CARINO Collection has signed 32 hotels worldwide, including properties in the US, Europe, Asia and Australia, according to President Joe Carino, and has opened offices in New York, Los Angeles, San Francisco and London, UK. The company�s staff has grown from 4 to 15 within a year.

In celebration, on January 21, the CARINO Collection will hold its First Annual Membership Meeting to discuss the state of the travel industry and strategies for the year ahead. The one-day meeting will take place at the Regent Wall Street in New York City, a CARINO Collection hotel. Hotel members will have the chance to re-cap the past year and discuss the years ahead. Sales teams will also share their feedback on individual markets and instruct participants on how to make the most of SalesConnect 2.0�. Several sessions will be held to explore the company�s global alliances including Unirez, TravelClick and HVS International. Speakers will include Leora Lanz and Edyth Shapiro from HVS International, and Ken Stumpf and Lisa Esposito from TravelClick.

�We believe that a key to our successful first year is our revolutionary tool SalesConnect�, which provides timely and efficient sales support to independent hotels around the globe,� Carino said. �SalesConnect� has been a phenomenal success, and as a result, has been upgraded to SalesConnect 2.0�, which features increased functionality and improved performance.� 

In order to provide a total sales, marketing and reservations solution, the CARINO Collection, a purely sales focused company, has formed global alliances with HVS Marketing International and Unirez.

The annual meeting will also feature a high-powered senior executive panel discussion on the topic of �Corporate Transient and Corporate Group�, Carino added.  Panelists will include: Al Politowski, Prudential Securities; Wendy Nathan, Johnson & Johnson; Rene Graniere, American Express; Susan Story, Scholastic; Nicole Dillar, Pfizer and Susan Levitz, Pro Travel Conference Solutions.

Additional personalized member services provided by the CARINO Collection include:

  • Sales database management
  • Global and regional sales office support
  • Marketing support via cooperative marketing opportunities and negotiated packages to support key distribution partners
  • Direct links to online-RFP tools
  • Special CARINO Collection Rates at all member hotels
  • Clearing, holding and reserving space for special accommodations
  • Special CARINO Concierge Desk to assist with special needs
  • Ability to �private-label� SalesConnect 2.0� for hotel groups
CARINO Collection is the only sales representation company that provides a centralized customer database, RFP tools and sales and marketing support for business hotels worldwide.  With offices in New York, Los Angeles, San Francisco and London, the CARINO Collection is a full service sales and customer information company dedicated to assisting hotels with the sales process. For further information, visit us at www.carinocollection.com or contact Peter Kressaty at [email protected] or (212) 808-6590, fax (212) 808-6507.

SalesConnect2.0� is a web-accessible database of corporate, leisure and group account information. This on-line tool enables hotel sales departments to maximize their sales potential by gathering real-time, up-to-date contact and business profile information on existing and potential clients. In addition, for those hotels that rely on corporate and consortia business, SalesConnect 2.0� is linked to a variety of on-line RFP tools to facilitate the on-line submission of completed proposals.

Dallas-based Unirez is a leading provider of reservations services and Application Service Provider technology. With nearly 3000 hotels representing over 420,000 guestrooms worldwide under agreement, Unirez is the fastest growing, as well as one of the largest, providers of reservation services in the world. Unirez owns and operates its own reservation system utilizing the ASP model, meaning all applications run via the Internet. Unirez provides seamless connectivity to all global-distribution systems, distribution through most of the largest Internet sites, private label voice services 24 hours per day, and on-line booking capabilities for individually branded Web sites. 

Hotels can manage all their information including descriptive text, rates and inventory via the Internet. Unirez was recently featured on Alexander Haig's World Business Review television show which airs globally. The segment focused on how Unirez is changing the face of the global reservations industry. For more information, please visit www.unirez.com.

HVS Marketing Communications provides sales, marketing, public relations, and operational strategies for the hospitality industry in order to boost occupancies and provide more effective rate/yield management. Specialties include marketing and promotional programs for hotels, conference centers, restaurants, and destinations. Utilizing the experience, expertise personal contacts within the hospitality and tourism industries; HVS Marketing Communications promotes a hospitality venue to gain awareness and revenue for its clients.

Contact:
 Marcelo Marinho
  MFC PR
  (212) 808-6558
  [email protected]
http://www.carinocollection.com
Also See: Carino Collection Announces SalesConnect 2.0, Web Accessible Tool for Maximizing Sales for its Hotel Members / Dec 2002
Celebrating Half a Year of Achievement, The Carino Collection Outperforms in Corporate Travel Market / July 2002
Carino Collection Becomes Top Provider of Corporate and Group Sales Support for New York City Independent Hotels / June 2002
Saunders Hotel Group Enlists The CARINO COLLECTION for Corporate Travel Sales Support/ May 2002


To search Hotel Online data base of News and Trends Go to Hotel.Online Search

Home | Welcome! | Hospitality News | Classifieds | Catalogs & Pricing | Viewpoint Forum | Ideas/Trends
Please contact Hotel.Online with your comments and suggestions.