"Jeff has a unique ability to create important strategic relationships with potential developers and owners,� stated Burt Cabanas. �This, combined with his excellent sales skills, has put Benchmark on the strongest growth path in our company�s history.�  Previously Mr. Farina was vice president, new business development for Benchmark.  In this position he was active in the acquisition of International Conference Resorts, which added to

Jeff Farina

Before joining Benchmark�s executive team, Jeff Farina was director of sales and marketing for The AT&T Learning Center, a Benchmark Hospitality property located in Basking Ridge, New Jersey, which is currently being repositioned as The North Maple Inn.   Prior to his tenure with Benchmark, Mr. Farina held positions of sales leadership at hotels and conference centers in markets throughout the country. 

Jeff Farina graduated with a Bachelors degree in Business Administration from Iona College, located in New Rochelle, New York.  He was also awarded his Master of Business Administration degree from Iona, graduating with honors, and is a member of the Beta Gamma Sigma honor society. 

Mr. Farina serves on the Board of Directors for the International Association of Conference Centers.  He has chaired various committees for the organization, including the ONLINE committee. 

Benchmark Hospitality, an international hospitality management company based in The Woodlands, Texas, operates luxury resorts, hotels, spas, golf clubs and conference centers throughout the United States, in Canada, and Japan.