A constant rise in regional hotel occupancy with high average daily room rates as well as quality food and beverage services and first class properties, make the expansion opportunity desirable for Hawthorn�s entry. 

Internationally branded and managed properties consistently out perform non-branded properties in the region and Hawthorn will offer an option to owners who are looking for a new aggressive branded hotel management service as an alternative to the limited availability of older established hotel brands currently in the region. 

Hawthorn Hotels & Suites will be offered in conjunction with property management services to owners of existing and to be developed quality properties.  The branded management services will be offered with the Hawthorn brand and systems to deluxe hotels, executive suite residences and resorts. 

A regional development office will be based in Abu Dhabi, United Arab Emirates to oversee brand development, hotel services and hotel property management operations. 

Full service hotel development support; including building design, landscape design, food and beverage concept development, pre-opening management, preferred purchasing management savings, and international sales and marketing support; will be offered in addition to property management services to owners who recognize the added value that the Hawthorn brand will bring to their assets. 

It is expected that the first Hawthorn properties will open in 2003.

Regional joint venture development opportunities also exist, and inquires are welcomed. 

Hawthorn Hotels & Suites hotels are upscale properties and currently found in prominent city center business locations at airport in tourist destinations and at golf and ocean-side resorts.  There are 119 Hawthorns open with others under construction and being considered for the brand. 

Hawthorn branded and managed properties in the Middle East, N. Africa and Turkey will be independently owned. 

Atlanta based U.S. Franchise Systems, Inc. is the parent company of the franchisor of Hawthorn.