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Digital Alchemy CRM Services |
Orlando, FL � March 22, 2002 - Holiday Inn Family Suites� has signed
an agreement with Digital Alchemy for e-Relationship� and Full House� a
complete Customer Relationship Management program designed to improve customer
loyalty and increase repeat business. The program automatically invites
guests to return to the property, sends e-mail reservation confirmation,
pre-stay marketing, and post-stay thank you notes and provides other occupancy-increasing
services. Samples can be viewed at http://www.data2gold.com.
�We�re thrilled about this unique new service,� said Terry Whaples, Managing Partner. �It accomplishes our objective of developing a better relationship with our guests while communicating with them in a consistent and cost effective manner. We have so much to offer families that visit the Orlando and the Magic Kingdom. E-Relationship� enables us to inform our guests prior to their visit, so they can plan their time to maximize their vacation experience.� Digital Alchemy services establish a rapport with the guest that is used to educate them about specific events and specials so they are more likely to accept a return invitation to the hotel. Offers are generated automatically to match guest interests with area events, and offer rooms and airfare during periods when the hotel has availability. The net effect is increased occupancy, reduced cancellations, and no-shows and increased customer loyalty. �We are very proud to have Holiday Inn Family Suites Resort join our rapidly expanding customer list,� said Don Hay, CEO of Digital Alchemy. �This resort was recently named the number one best overall hotel in North America by Priority Club members. It�s easy to understand why when you visit this amazing property and see how they cater to their guests. We are very excited about the opportunity to help them build meaningful relationships with their guests.� Digital Alchemy�s team of experts has extensive experience in the hospitality industry with unequaled understanding of Property Management Systems. This gives them the leadership position to offer unique, cost-effective tools to improve customer relationships and boost occupancy. Digital Alchemy enjoys a rapidly expanding customer list including many fine independent hotels and resorts plus branded properties including Holiday Inn, Radisson, Sheraton, Westin, Doubletree, Ramada Inn, Travelodge and Sheraton Four Points hotels. |
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Digital Alchemy Vance Woolwine 612-802-7013 [email protected] http://data2gold.com |