of Automated Mini-Bars in World's Largest
Five Diamond Casino Hotel
As The World’s Leading Provider of
Automated Mini-Bars --
BWI CORRIDOR, MD, January 15, 2002 – Bartech Systems International announced today that it has completed the largest installation to date of its customizable automated e-fridge mini-bar system in the world’s largest Five Diamond casino hotel, the Bellagio in Las Vegas. The 3,005-room Bellagio multi-million dollar contract reinforces Bartech’s position as the world’s leading provider of automated mini-bars. Since entering the U.S. market in 1997, Bartech’s U.S. revenues have grown an average of 300 percent per year. It has installed more than 13,000 of the 30,000 automatic mini-bars in U.S. hotel rooms today.
“Having the nation’s largest Five Diamond casino hotel select Bartech’s e-fridge system validates that e-fridge is the highest quality most efficient system on the market today -- setting us apart from our competitors,” commented Bartech President and CEO, Daniel Cohen. “We anticipate that automated mini-bars will become the norm for all four and five star hotels as a result of both consumer and hotel management demand. Our e-fridge system allows hotels to operate its mini-bars in a cost-effective manner that not only helps to increase its revenue per room, but also improves their customer service.”
Beginning in August of 2001 and completed last month, the Bellagio installation showcases Bartech’s ability to customize its system to meet vendor specifications. Bartech specially designed its e-fridges to compliment the décor of the existing luxury rooms, incorporating aesthetic features such as marble tops and solid wood casings. Additionally, Bartech implemented technology upgrades to accommodate the needs of such a large hotel.
“Our system has proven to be a strong revenue-generating product for many hotels. We have the capabilities to specifically design our entire system to custom fit the needs of a hotel, from the aesthetic design to match the hotels décor to customizing our technology,” stated Bartech Vice President of Marketing, Philippe Duverger. “With our system, hotels offer in-room “happy hours” and merchandise their mini-bars according to who is occupying the room -- a single person or a family. Bartech’s e-fridge is more than just a mini-bar to our clients, it is a way for hotels to differentiate themselves from their competitors.”
Sensors are placed under all of the products in Bartech’s e-fridges. When a guest removes an item, the system instantly sends a message to the hotel’s property management system. If the item is replaced in a pre-set period of time -- typically 30 seconds -- it is not recorded as consumed, but hotel staff is alerted to check whether the product has been tampered with. To allow for parental control of access to products in the mini-bar, Bartech’s e-fridge is also fitted with electronic keypad lock out system similar to those found on luxury cars.
Bartech’s e-fridge model has revolutionized the concept of mini-bars. In all, Bartech offers more than 120 open-display e-fridge models, accommodating products ranging from 30 to 75 liters. Hotels can choose from several standard cabinet finishes, or purchase custom finishes that match an existing in-room cabinet. Stand alone e-fridge units also are available. e-fridge pricing starts at $640 per unit. Typical turnkey installations range from $800-$1,200 per unit, which includes the annual maintenance fee for the first year.
Tel: 410-318-8200, Ext. 14
Warschawski Public Relations