Fort Worth, TX - June 8, 2001 - HotelTraining.com today announced a
guarantee for their STAR Workshop, the company's Internet Based Reservations
Training Program. Jay Delerno, President of MacDel Inc., d/b/a HotelTraining.com,
explained "the reason for implementing the guarantee was to introduce
the benefits of Internet Based Training with less financial risk to hotels.
Our guarantee is simple, if a hotel is willing to subscribe to our STAR
Workshop for six months at our standard monthly fee, pay a onetime registration
fee, have their workshop participants complete the training with-in six
weeks, and have us provide mystery shops, we will refund 100% of the monthly
training fees charged if they are not pleased with the results."
Monthly fees for a hotel with 150-250 rooms is less than half the cost
of a 2 day on-site program and it is available to all hotel employees 24
hours a day, 365 days a year.
| STAR is the first reservation sales training
program designed specifically for delivery via the Internet. The STAR (Sales
Training for Agents in Reservations) Workshop is more effective and less
expensive than traditional seminar style training programs. The workshop
trains agents to sell a reservation using an easy and enjoyable interactive
format that includes text, animation, and audio. Instant feed back on performance
is provided by way of multiple choice and fill-in-the-blank answers and
tracking as well as quality assurance shops. All reporting, including audio,
can be deposited on the web site for client review 24 hours a day 7 days
a week. Constant and consistent delivery of training materials using
an interactive format with audio enhances learning and improves retention
by as much as 60% over traditional seminar style programs. Interactive
review sessions provide positive re-enforcement for correct answers as
well as hints to help guide the participant when incorrect answers are
given.
�The traditional on-site reservations training seminars have become
too expensive for most hotels when you consider the turnover rate in reservations�,
said Delerno. Moreover, the thousands of dollars spent for on-site training
are inefficient and often ineffective. He went on to say, �On-site training
is a one-time event. With access to Internet Based Training, employees
can access our workshop 24 hours a day 7 days a week. They can work at
their own pace and revisit our STAR training program as frequently as they
wish.�
HotelTraining.com also develops private label and custom training to
be hosted on its web site, which are available to |
| The STAR Workshop is
an all inclusive reservation sales agent training program. Participants
are exposed to every necessary principle, from greeting the caller to closing
the sale. The concept of sales training for reservation agents is not new,
but this method of delivery is more up-to-date and effective than anything
else available to today�s hotel industry. What the workshop covers is the
"Selling Process", step-by-step, in full detail.
The Greeting:
Welcoming the caller because "first impressions are lasting". Building
trust and establishing a rapport.
Determining Needs: Actively
listening to what is being said and how it is being said. Using your product
knowledge to help the caller with their decision making.
Making An Offer:
Selling benefits � features are fine but benefits are better!
Asking for the Reservation:
Pure and simple � Ask and Ye Shall Receive!
The "No Thanks" Recovery:
Not taking "No" for an answer.
Rate Quoting: How
it effects Revenue Maximization. Why offering choices is important to both
the caller and the agent.
Fading: There is a
time and place for it, but use it sparingly.
Upselling: Just because
the caller said "yes" doesn�t mean the sale is completed.
In addition, there are segments on:
Calls to your Competitors: The
secret to surviving in a competitive environment is knowing your competitors�
strengths and weaknesses.
Creating Suggestive Selling Statements:
Telling a caller about your features isn�t as effective as suggesting how
they will benefit from them.
Click
here for the Sample Workshop
|
|
clients through restricted password access. HotelTraining.com currently
provides private label and custom training to over fifteen thousand {15,000}
hotels and seventeen Central Reservations Offices worldwide. By the
end of 2001 some custom training will be available in seven languages.
HotelTraining.com clients include such outstanding companies as Marriott,
SRS-WORLD HOTELS, WorldRes.com and TRUST International.
 For
additional information regarding the STAR Workshop guarantee, complimentary
access to the full STAR Workshop, or access to a sample custom training
workshop please contact the company at the e-mail address or telephone
number below. A free sampling of the STAR Workshop, GRAND Guest Service
Workshop is currently available on the company's
web site, and a Sales and Catering Workshop will be available within
the next 60days.
|