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  Starwood Determines OpenTable Streamlines 
Restaurant Operations 
OpenTable, Inc. To Provide Restaurant Reservation Solutions 
for Starwood Hotels & Resorts 

SAN FRANCISCO, Calif. and WHITE PLAINS, New York - (January 30, 2001) OpenTable, Inc. and Starwood Hotels and Resorts Worldwide, Inc. announced today that OpenTable will provide electronic reservation solutions to Starwood restaurant properties under the terms of an agreement the two companies executed earlier this week.  

Following an evaluation of the successful pilot installation at the prestigious St. Regis Hotel in New York, Starwood has installed OpenTable�s electronic reservation book (ERB) in several of their properties in the US and has selected OpenTable as a preferred provider of online restaurant reservations and onsite reservation and table management software for their properties.  The new corporate partnership will begin in January 2001 and the first phase of the project will target installations in a number of Starwood�s top domestic hotels by April 2001.
   
�Starwood is a cutting-edge company that understands the ways that technology and the Internet can be harnessed for positive impact on every aspect of the hospitality business - from operational forecasting to permission marketing to sophisticated yield management,� said Jeff Edwards, OpenTable�s CEO.  �We�re looking forward to working with Starwood corporate and with each of their individual restaurant properties to help them maximize revenues and enhance operations.�

�After thorough research and performance testing, Starwood has determined that OpenTable provides technology solutions that have proven to help us streamline operations and enhance the experience of our restaurant guests,� said Danny Hudson, VP of Distributed Systems at Starwood.  �We look forward to utilizing OpenTable�s online reservation services and table management product in and for our restaurants.�

OpenTable introduced real-time online reservations to the restaurant industry in 1998, and now has products that deliver the conveniences of 24/7 online reservations to hotel concierges (OTConcierge) and administrative assistants (OTAdmin). 

Starwood is a fully integrated owner, operator and franchiser of hotels and resorts including the St. Regis, The Luxury Collection, Sheraton, Westin, Four Points by Sheraton and W brands.   

 

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Contact:
Regan Daniels 
[email protected]
415.516.7593

www.opentable.com
www.starwoodhotels.com


Also See Diners and Restaurateurs Endorse Zagat's Bill of Rights for Restaurant Customers - Tips to Help Consumers Secure Their Rights in Restaurants / May 2000 


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